Company: Give A Little
Co-Founders: Ben Stewart and Max Stewart
Website: https://givealittle.co/
Description: Give A Little is a dedicated point-of-donation software platform that aims to be the most easy-to-use, flexible and affordable way for charities of all sizes to collect donations in a cashless society.
About Give A Little
Give A Little is a dedicated point-of-donation software platform that aims to be the most easy-to-use, flexible and affordable way for charities of all sizes to collect donations in a cashless society.
Since launching in 2019, the platform has grown and has just celebrated reaching £10 million in donation revenues. This is a significant milestone that reflects over 4,000 charities who have made the move to cashless fundraising with the platform, taking payment card donations via contactless, Chip+PIN and online donations.
The Give A Little platform provides the point-of-donation experience for donors and campaign management for charities to set up their fundraising. The service supports charities of all sizes, including Cancer Research UK, London Zoo, and the Church of England.
All charities now need technology for handling cashless donations as donors have largely moved away from cash. According to CAF’s 2021 UK Giving Report, just 7% of donors used cash in January 2021, and Give A Little has seen more than a fivefold increase in the number of cashless donations being made using its platform year on year (May 20-21/ May 21/22).
Give A Little’s core mission is to reduce the cost barrier for charities moving to cashless and to thereafter shield them from the cost of technology change. Give A Little is building a community where charities support each other. This model enables the smallest charities to access Give A Little for free, while the larger, more established charities benefit from valuable additional features by subscribing to Give A Little’s premium account. As Give A Little grows, they in turn give back by reducing fees. The platform is also part-funded by Give A Little’s parent company, Caution Your Blast Ltd., as part of its mission to use digital as a force for good. In 2021, Give A Little enabled over 1,000 small charities to use its platform for free, which is 25% of its users.
Give A Little Co-Founder, Ben Stewart, says: “The Give A Little team is incredibly proud to reach this £10m milestone. We set out to ensure charities, especially the smallest ones, would not be left behind by the acceleration towards a cashless society and it’s testament to the team’s dedication that we have built such a robust customer base in such a short time, and mainly through word of mouth. We designed Give A Little from the outset to easily accommodate changing technology and to integrate with a range of portable and fixed donation points and a choice of payment processors. This allows charities to keep up with the latest innovations while at the same time eliminating technology risks and the inherent costs of change, and helps further by removing the need for staff to be trained as experts.”
New for 2022/2023: They will be launching innovative new ways for donors to make donations including Tap on Phone/ PIN on Glass and Pay by Bank so that charities always have access to the latest cashless donation technologies.
