Company: Aave
Founder: Stani Kulechov
Website: https://aave.com/
About Aave
Stani Kulechov, founder of Aave and CEO of Avara, is one of the most influential figures in decentralized finance—and one of its most relevant voices as institutions begin turning to DeFi infrastructure for yield, transparency, and 24/7 liquidity. He’s a builder with a lawyer’s discipline, a coder’s instinct, and a macroeconomic perspective shaped by growing up during Finland’s 1990s financial crisis.
It started in 2017 with a peer-to-peer lending experiment on Ethereum and evolved into Aave—a decentralized liquidity protocol that today secures over $40B in total deposits, processes billions in daily lending volume, and generates $50–80M in annual revenue—all without a traditional bank or centralized operator.
Since then, he’s launched a full-stack product suite spanning DeFi (Aave), SocialFi (Lens Chain), onchain money (GHO), and consumer crypto access (Family wallet). And he’s still just getting started.
Stani believes:
– DeFi didn’t just survive FTX—it replaced it. As centralised exchanges collapsed, DeFi emerged as the more transparent and resilient alternative. Aave grew deposits by more than 60% in the past year, while total DeFi TVL surpassed $110B. Still a fraction of the $400T+ global financial system, but positioned to scale meaningfully over the next decade.
– Stablecoins will surpass native crypto tokens, and tokenized real-world assets (RWAs) will ultimately overtake stablecoins in total value locked.
– The next breakthrough won’t come from infrastructure—it will come from user experience. He’s betting on apps that abstract away complexity and bring programmable finance to everyday users.
– Aave V4’s new “hub and spoke” architecture (launching this year) unlocks risk-isolated markets, powering everything from AI-native lending to institutional collateral rails, and unlocking innovation.
He’s also leading the company’s Horizon initiative, which is bringing RWAs onchain in a compliant way, enabling institutions to post tokenised Treasuries as collateral and access stablecoin liquidity 24/7.
Stani’s backstory adds to the vision. Born in Estonia and raised in Finland during the country’s deep economic collapse in the 1990s, he discovered the internet as an early teen and taught himself to code before age 15. He later became a lawyer, having studied at the University of Helsinki, but returned to building full-time after discovering Ethereum. He launched one of the first DeFi products while still in school, and has spent the last seven years building the tools that could define the next financial system.
