About Us

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TechRound is the UK’s fastest growing tech and startup news site shaping and influencing opinion.

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TechRound is the voice of UK startups and is the UK's fastest-growing platform for startups, UK and international businesses, entrepreneurs and tech businesses, as well as anyone seeking to gain exposure to the UK startup market...

TechRound offers readers articles, insights, interviews, top 10s and how-to-guides for startups and business. We also regularly run industry specific campaigns, including our annual TechRound100...

TechRound reaches the audiences that matter to startups, SMEs, VCs, investors, government departments and other stakeholders in startups. We also help companies looking to reach startups and founders target the audiences they need to reach...

TechRound is the UK's independent voice for startups of all shapes and sizes and of all persuasions. We work with startups and businesses of all natures to help them reach the audiences to grow their businesses and further their messaging. We help companies to sustain and grow in one of the UK's most important areas; startups.

Meet the Team

David Soffer

Founder & Editor-in-Chief

David Soffer is the founder and editor-in-chief of TechRound, one of the UK’s leading digital publications covering startups, tech and innovation. With a background in SEO and digital strategy, he launched TechRound in 2016 to champion emerging businesses and entrepreneurs often overlooked by mainstream media.

David has built a reputation for supporting early-stage companies and shining a light on the stories, founders and innovations that drive the UK’s startup economy. Known for his sharp understanding of what makes startups succeed, he is passionate about building scalable, sustainable ventures and helping others do the same.

David's experience and expertise in the startup goes beyond theory, having founded several additional companies, including DSR-Digital and GlobMed. His work continues to be centred on solving real-world problems, supporting founders and building platforms that give ambitious businesses the exposure they deserve.

Under his leadership, TechRound now attracts nearly half a million monthly readers and remains a trusted voice in the UK startup and entrepreneurial landscape.

Dana Leigh

Deputy Editor – Editorial

Dana is TechRound's Deputy Editor, overseeing all editorial content and ensuring every story meets the highest standards of quality and relevance.

She has a particular passion for covering startups, entrepreneurs and the innovations shaping the future of business. From curating content series to profiling inspiring founders, Dana brings fresh ideas to life with a blend of journalistic skill and strategic vision. She works closely with PR agencies to create partnerships and campaigns that give a voice to emerging businesses and help them connect with wider audiences.

With a thoughtful and dynamic approach to tech and startups, Dana’s work consistently bridges the gap between storytelling and impact, connecting readers to the people, ideas and trends transforming industries.

Micayla Caetano

Marketing & Partnerships

Micayla is TechRound’s Marketing and Partnerships Manager. With over five years’ experience in social media and a lifelong love for writing, she’s found the perfect role to blend creativity with curiosity.

Whether she’s creating eye-catching content, diving into the latest startup trend or expanding the TechRound brand globally, she’s all about making tech feel exciting and impossible to ignore.

Gina Marrs

Features Writer, Reporter and Content Creator

Gina Marrs is a reporter and content creator at TechRound, specialising in technology, startups, entrepreneurship and AI. She has a keen eye for discovering standout startups, investors and entrepreneurs, curating features that showcase their innovation and impact.

Gina works closely with founders to tell their stories, highlighting both their achievements and the challenges they’ve overcome. Alongside her reporting, she writes practical guides offering actionable advice on the real-world issues startups face, from funding and growth to navigating emerging tech trends.

As the driving force behind TechRound’s YouTube channel, Gina produces insightful videos, conducts in-depth interviews with industry experts and founders and delivers engaging, accessible content to a wide audience.

With a passion for storytelling and a deep interest in the startup ecosystem, she plays a vital role in connecting readers and viewers with the ideas, people and technologies shaping the future.

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Zee Yende

Reporter

Zee is a reporter covering all things tech, startups and business. She majored in Digital Technology, and has seven years of experience in digital media, strategy and design. She has worked with UK/EU and African startups and businesses.

Zee’s reporting spans topics in today’s tech-driven world, such as artificial intelligence, small businesses and side hustles, major tech developments and general technology trends. In the digital space, knowledge is key, and these subjects are at the heart of helping startups grow.

Kayla Manthey

Editorial & Design

Kayla is TechRound’s go-to for graphics, design and imagery across the company. Her creative side comes out through story-telling, so keep an eye out for her featured articles, too, monitoring global news and trends on all things startup and business. She sometimes lends her voice to the site, offering business advice, step-by-step guides and other helpful content.

Laliq Schuman

Reporter

Laliq is a content writer at TechRound with three years of experience in SEO and content writing, focusing on clear, well-researched coverage of the tech and startup sectors.

Her work often explores emerging startups and innovative tech ventures from different countries, offering insight into trends shaping global entrepreneurship. With a background in digital strategy and a steady interest in the business side of technology, she aims to provide balanced, accessible content that keeps readers informed about developments in the fast-evolving startup landscape.

Jannette Kunz

Reporter

Janette has found a passion in creating blogs and articles that are engaging, well-researched and easy to read. In the fast-changing tech world, she strives to in write in a way that breaks down complex ideas into clear, relatable stories that connect with readers and deliver value.

With an interest in tech, her aim is to inform audiences about startups and all things AI. New to world of creating content, it’s exciting to learn all there is to know about new developments in the tech world and how AI is changing the business world one update at a time.

Want to get in front of the audience that matters?

TechRound is the UK’s fastest growing tech and startup news site shaping and influencing opinion.

Download our Media Pack