Greycoat’s Multidisciplinary Approach to Sustainable Real Estate Development

In London’s evolving commercial real estate landscape, few leaders have championed sustainability with the same commitment and foresight as Nick Millican, CEO of Greycoat Real Estate.

Under his guidance since 2012, Greycoat has transformed from a consultancy business into a forward-thinking property development firm at the forefront of sustainable urban renewal, reaching a peak assets under management of £2.5 billion by the end of 2018-2019.

 

Leading the Charge in Sustainable Development

 

“We’ve generally focused on large refurbishment projects,” explains Millican, whose leadership has positioned Greycoat as a pioneer in London’s green building movement. “This approach is becoming more common due to the embedded carbon you preserve by retaining a building’s structure, rather than demolishing it and constructing something new.”

This philosophy stands at the core of Greycoat’s sustainability strategy. Rather than following the traditional demolish-and-rebuild model, Millican advocates for preserving existing structures whenever possible, recognising the significant environmental benefits of this approach.

“Reusing materials from demolished buildings is extremely difficult, it’s not really practical. So, the more of the original structure you can keep, the better the carbon footprint of the project,” Millican notes, highlighting the practical challenges that inform Greycoat’s sustainability decisions.

The environmental impact of this approach is substantial. Refurbishing existing buildings typically produces 50-75% less carbon emissions than constructing new ones of the same size. By preserving structural frameworks, Greycoat retains the embodied carbon while still upgrading buildings to meet modern standards, a strategy that aligns perfectly with growing environmental consciousness in the property sector.

 

A Collaborative Framework for Success

 

What distinguishes Greycoat under Millican’s leadership is its collaborative approach to development. The firm has cultivated relationships with global financial powerhouses and institutional investors, including Goldman Sachs, Morgan Stanley, Canada’s Ivanhoé Cambridge, and Singapore’s Wing Tai, among others. These partnerships have proven crucial to Greycoat’s success in executing ambitious refurbishment projects.

A prime example of this collaborative approach came in December 2023, when Greycoat partnered with Goldman Sachs Asset Management to acquire 20 Finsbury Dials, a 140,000-square-foot office building. The joint venture aims to transform this property through a comprehensive “brown to green” refurbishment, creating a sustainable, amenity-rich workspace that meets modern environmental standards.

“We are thrilled to partner once again with Greycoat on 20 Finsbury Dials,” said Chris Semones, managing director at Goldman Sachs, about the collaboration. “The investment fits into the ongoing trend of transitioning offices from ‘brown to green’ and aligns with our belief that high-quality and sustainable office buildings in London will continue to enjoy strong demand.”

This partnership builds on previous successes, including the joint venture acquisition of Procession House in 2019. After acquisition, Greycoat and Goldman Sachs completed a 16-month decarbonisation refurbishment project, achieving an Excellent Building Research Establishment Environmental Assessment Method rating among other environmental standards.

Addressing Market Shifts With Strategic Vision

 

Millican’s business acumen has been particularly evident during recent market fluctuations. “I think at the minute we feel that sentiments have led to an overcorrection of office prices in some areas and with some criteria building. So some stuff is probably cheaper than it should be if you take a medium-term context, and so we’re quite keen to take on new projects,” he explains.

This strategic vision was demonstrated in 2023 when Greycoat completed a £315 million office acquisition from Shanghai’s Shimao Group at a discount of approximately £50 million less than what Goldman Sachs was prepared to pay for it just one year prior. Such opportunistic investments showcase Millican’s ability to leverage market conditions to Greycoat’s advantage.

 

A Holistic Approach to Sustainability

 

Millican’s vision for sustainability extends beyond simply preserving structures. Under his direction, Greycoat has implemented a comprehensive “sustainable development brief” that serves as the foundation for ensuring sustainability is integrated into every project from the outset.

This framework provides design teams with clear guidelines, ensuring sustainability goals are embedded at every stage of development. Setting specific targets like EPC A ratings and BREEAM Excellent certifications, Greycoat maintains consistent environmental standards across all its projects.

“As a developer, what we focus on is making sure the bones of the building enable someone to do that,” Millican explains. “So typically, we’d be very focused on provision of outside space for tenants, provision of an entrance experience that typically would have breakout space, cafe, etc., at the lower ground floor to give a bit of atmosphere and environment for tenants in a building.”

Beyond environmental considerations, Millican also recognises the importance of creating spaces that meet changing tenant needs. “How they occupy the space themselves is largely down to the business themselves, and so what we try and look for is a building that offers flexibility so it appeals to the maximum number of tenants who would occupy it in different ways.”

 

Navigating Regulatory Changes

 

Millican’s expertise has proven particularly valuable as London’s regulatory environment evolves to prioritise sustainability. “It’s becoming increasingly hard to get permission to demolish buildings in London,” he observes. “Westminster has taken the strongest stance, and it really is very challenging now to; You have to really justify why you’re doing it. It is not just a case that you make a bit more money.”

This regulatory shift aligns perfectly with Greycoat’s existing philosophy, giving the firm a competitive advantage in a market increasingly focused on environmental considerations. As planning authorities across London implement stricter controls on demolition, Greycoat’s refurbishment expertise positions the company ahead of competitors still reliant on traditional development models.

 

Innovative Approaches to Carbon Reduction

 

Under Millican’s leadership, Greycoat has pioneered innovative techniques for reducing carbon impact. One notable example is the firm’s approach to material reuse. “We’re taking elements of the facade off and those are being sent away to be ground down and then made into tiles for the floor of the building,” Millican shared, describing one of the firm’s refurbishment projects.

This circular approach to materials exemplifies Greycoat’s commitment to finding practical, innovative solutions to sustainability challenges. By integrating recycling techniques directly into their refurbishment process, the company minimises waste while creating unique design elements that tell the building’s story.

The company’s commitment to environmental responsibility extends to operational aspects as well. Greycoat has moved its own headquarters to a high-performance office that meets the same standards they hold their assets to, demonstrating their willingness to practice what they preach.

 

Expanding Horizons

 

With strong foundations in the London market, Millican is now guiding Greycoat toward international expansion. “We are intending to open an office in France near term in Paris, which is quite a big change. I mean, it’s obviously different language, different legal system, different ways of doing business, and it’s all pretty excited about that,” he reveals.

This expansion represents a significant step for the firm, potentially leading to further growth across continental Europe, with Germany identified as another market of interest.

In December 2024, Greycoat also entered a £250 million master developer joint venture with Oaktree Capital Management and Homes England, designed to unlock and accelerate large-scale development sites across England. This partnership will target sites with the potential to deliver more than 1,000 homes each, demonstrating the firm’s versatility beyond commercial real estate.

 

Looking Forward

 

As the real estate industry continues to evolve, Millican remains optimistic about the future of sustainable development. “I think we’ll see over time more and more focus on retention and refurbishment rather than demolition and rebuild,” he predicts.

With the acquisition of 90 High Holborn in October 2024 for approximately £180 million, one of the largest UK office investment deals of the year, Greycoat continues to demonstrate its commitment to strategic growth.

Beyond environmental sustainability, Millican has fostered a workplace culture that values mental well-being. Greycoat has implemented a Mental Health First Aider program and wellness activities like Pilates classes and team lunches, creating a supportive environment for employees. This holistic approach to sustainability encompassing environmental, social, and governance aspects reflects Millican’s comprehensive vision for the company’s future.

Through Nick Millican’s collaborative, sustainability-focused leadership, Greycoat has established itself as a trailblazer in London’s commercial real estate sector—not just adapting to the industry’s changing demands but actively shaping its future toward a more sustainable path.