19. Maestra

Company: Maestra

Founders: Alex Gornik (CEO), Maryna Hradovich (COO) and Ivan Borovikov (CMO)

Website: https://maestra.io/

 

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About Maestra

 

Marketing teams today face three compounding headwinds: rising acquisition costs, shrinking third‑party signals, and tool sprawl that slows execution and muddies attribution. Maestra exists to solve that. It is an all‑in‑one marketing platform for DTC brands that empowers marketers to drive organisational success by creating the best customer journeys—without additional budget or headcount.

Maestra unites a real‑time CDP with email and SMS plus site, product, and price personalisation. In one system, marketers can:
– Site: run pop‑ups, quizzes, surveys, stories, banners, bars, and other dynamic blocks.
– Product: deploy AI recommendations, product quizzes, and product‑feed images.
– Price: power loyalty bonuses, personal discounts, referral programs, and promo codes.

Because messaging and personalisation are orchestrated by a single real‑time CDP, brands replace fragmented workflows with one operating system for lifecycle growth. The effect is compounding: connecting email and SMS to a CDP identifies more visitors, which improves personalisation, which lifts conversions and generates more first‑party data—fuel for better segmentation, analytics, and media efficiency. The result is a durable growth flywheel, not one‑off wins.

White‑glove service is built in, not bolted on. Every subscription includes a dedicated Customer Success Manager with a small book of business, real‑time collaboration in Slack or Teams, rapid responses, and weekly strategy sessions. This hands‑on partnership ensures teams use the software to its fullest potential and see measurable outcomes—without adding headcount.

Maestra’s flexible, open data model supports custom and calculated fields, multi‑brand structures, and third‑party imports/exports. Integrations handle multiple sources and formats with monitoring and call‑level logs. Teams gain transaction‑level transparency across campaigns, flows, segments, and orders. The platform is built for scalability, reliability, security (SOC 2 Type 1), and comprehensive reporting.

Typical outcomes after adoption:
– 5–15% incremental revenue gains
– Up to 25 hours per month saved through workflow consolidation
– Up to 75% savings on the marketing tech stack

Sr. Director of Marketing at JOLYN (1M customers) after switching to Maestra:
“Our revenue per website user is up by 26%! At the same time, we’re also maintaining our profit margins.
It really feels like Maestra is part of our team. That’s the kind of partnership that drives real results!”

In short, Maestra replaces a patchwork of point tools with one platform and one partner. Brands get deeper personalisation, faster delivery, clearer reporting, and better unit economics—exactly what modern marketers and CFOs need in today’s environment.

 

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