Company: Vaayu
Founder & CEO: Namrata Sandhu
Website: https://vaayu.tech/
About Vaayu
Retail is responsible for around 25% of global carbon emissions, with fashion alone projected to generate 2.1 billion metric tons of CO₂e by 2030. Vaayu was created to change that trajectory. Founded by Namrata Sandhu, Vaayu is the world’s first AI-powered climate software purpose-built for retail, transforming how the industry tracks, reduces and discloses its environmental impact at scale.
To date, Vaayu has already calculated hundreds of millions of product carbon footprints across multiple life cycle stages, categories and countries, with 225 million calculated for Klarna alone. At the same time, Vaayu has enabled its circular partners, including Schibsted Marketplaces and Otrium, to measure their avoided emissions, with over 4.2 million tonnes of CO₂e avoided in 2023, equivalent to the annual carbon sequestered by nearly 4 million acres of forest. These figures demonstrate Vaayu’s ability to deliver measurable results today, not just promises for tomorrow.
At the core of Vaayu’s SaaS platform is its proprietary impact modeling engine. It integrates directly with retail systems, from POS and ERP to PLM and PIM, to automatically translate data into product- and company-level emissions across Scopes 1-3. Unlike traditional, retrospective reporting tools, Vaayu uses AI in data transformation and to generate science-based insights that businesses can act on immediately. This enables predictive modeling, scenario planning and automated outputs like Digital Product Passports, embedding climate intelligence into product pages via QR codes and delivering transparency to consumers.
Vaayu’s approach is unique because it moves sustainability out of the silo and into core retail operations. From design teams choosing lower-impact materials, to logistics managers optimizing routes to reduce emissions, to CFOs reporting against tightening regulations, Vaayu ensures climate action is integrated into every business decision. Beyond carbon, its platform also measures water, waste, circularity metrics and more, giving businesses a holistic view of their impact while future-proofing their outlook.
Vaayu’s SaaS model is designed for scale and accessibility. It provides flexible, modular solutions that adapt to the size and needs of any business, from fast-growing brands to global leaders. Its growing body of work has already been carried out in collaboration with brands including Axel Arigato, Missoma, Vestiaire Collective, The Detox Market, Veja, Triumph, New Balance and Redcare Pharmacy. By aligning seamlessly with existing systems, Vaayu reduces the friction of sustainability adoption and accelerates action where it matters most: before emissions happen.
The market opportunity is enormous. As regulatory timelines tighten and consumer demand for transparency grows, retail businesses worldwide are under pressure to deliver credible decarbonization. Vaayu is meeting this moment with a SaaS solution that combines AI, automation and science to drive reduction, making less impactful retail a measurable reality.
