12. Swiss – Black Pound Day

Company: Black Pound Day

Website: https://blackpoundday.uk/

Business: Black Pound Day is a grass-roots initiative that aims to support the growth of the UK Black economy through a monthly campaign that takes place on the first Saturday of every month, encouraging people to support and buy from local Black-owned businesses.

About Swiss and Black Pound Day

Swiss launched Black Pound Day on the 27th June 2020, a monthly campaign encouraging customers to support local Black-owned businesses the first Saturday of the month. Swiss had the idea for Black Pound Day since 2007 but had stated that a lack of resources prevented the idea from materialising. He has said that the death of George Floyd and the subsequent anti-racism protests acted as a catalyst that inspired him to push the campaign into existence.

Swiss, who is a UK musician from the London garage group So Solid Crew was inspired to create an initiative that would positively influence Black businesses, addressing the economic inequalities that impact Black entrepreneurs and businesses in the UK. Black Pound Day takes place in person locally and online and encourages customers to replace normal purchases with Black-owned business products.


BlackPoundDay Logo

The website has an interactive map showcasing Black-owned businesses that customers can buy from, an online shop and the opportunity for sellers and businesses to register and list their services and products.

Since its launch in 2020, Black Pound Day has over 1500 businesses listed, 38k followers and £100k logged receipts.



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