Now more than ever, modern businesses are powered by data.
Whether it’s working out what products appeal most to consumers, trying to improve conversion on a website or protecting customer information – data management is incredibly important.
What Is Data Management?
Data management is pretty much what it says on the tin – the process of managing data.
By collecting, storing and analysing data, companies are able to make more informed business decisions.
Data management includes:
- Data collection.
- Data security – keeping it safe.
- Storage of data – either within internal databases or externally on a cloud.
- Organising data to make it easy to use.
- Data analysis and reporting.
Modern data management also requires companies to comply with regulations like GDPR to keep the information secure.
In essence, good data management isn’t just about storing information, it’s about turning data into reliable and useful insights.
If you’re not sure where to start, don’t worry. Here, we look at some of the best books to help you master the art of data management.
The Big Data-Driven Business
If you want to understand how data management ties into business strategy, this book is a great place to start.
It talks about how businesses use data for marketing and development, helping them gain a competitive edge and boost revenue. With real-life examples from companies like Apple and Blackberry, it’s a masterclass in creating a data-driven business.
Read the book here.
The Data Management Body of Knowledge
This book, written by DAMA International, is a full guide that explains how to collect, store and use data to build a business.
The book covers everything, from management to types of data, governance and security, making it a great book for any business leader or IT professional.
Read the book here.
Data Management At Scale
As business grow, so does the amount of data they process on a daily basis. Being able to scale is important, and having the right architecture in place is a huge part of it.
The book talks about how to turn data into value by storing it in the right way. It also touches on the importance of governance as more data is processed, helping business expand their insights in the right way.
Read the book here.
The Chief Data Officer Management Handbook
Whether you’re a chief data officer or a business leader, this book is a great guide for perfecting data management.
Throughout the book, author Martin Treder tells CDOs how to prepare to effectively store and protect data. Whether it’s for strategy, insights or storage, this book uses real world examples to help CDOs set up an effective and compliant data office.
Read the book here.
Data Strategy: How to Profit from a World of Big Data
Data holds huge potential for businesses, as long as they know how to use it.
This book is all about how to use data to generate valuable insights and create real business value. Written by Bernard Marr, it provides any business with the tools needed to thrive online.
Read the book here.
Creating a Data-Driven Organization: Practical Advice from the Trenches
This book is all about how to create a business that is data-driven. It talks about data as a part of the culture of a company, with buy in from the C-suite and the board.
With interviews and insights from lead data scientists, this book explains what works and what doesn’t when it come to data, and why it’s important for your organisation to include it.
Read the book here.
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