If your small business isn’t making the most of what modern technology has to offer, you’re missing out. Software can significantly cut down the amount of time and money you spend on marketing, bookkeeping, communication, and so much more. As a small business owner, you can’t afford to risk investing in something that doesn’t pay off.
Modern business software suites can be expensive, but cheaper, often superior options are always available. In this post, we’ll take a look at seven completely free tools that you can use in 2019. What’s great about these services is that they all offer upgraded pricing options, which will help your software grow with your business.
This means that if you don’t like or no longer need a certain tool, moving on isn’t a costly process. And, if you find the service valuable to your business, you can rest assured that it will tend to your needs no matter how big your business becomes.
WIX For Building Your Website
While you won’t be able to create a website to compete with Apple from the get-go, a solid website builder will take you a few steps closer to that reality. All you need to do is open up an account with your email address and before you know it, you’ll have a smooth, mobile-friendly website for your customers to make use of.
Avast For Endpoint Protection
While the software we use at work is becoming increasingly secure, hackers are still finding ways to extort money from hard working business owners. Having peace of mind that your data is safe will take a significant portion of your daily stresses away.
Avast does a great job at keeping your local network safe from viruses and ransomware without charging a hefty premium. Malware scanning and blocking, along with a disk rescue tool, add great value to this free software. A priced version is available with additional features such as a firewall and custom settings.
Zoho Recruit For Managing Applicants
As your business grows, you’ll be spending more and more time finding competent, trustworthy employees to add to your team. The work that comes with posting listings, screening applicants and managing recruiters can be a headache. Zoho Recruit helps by automating the process.
This tool offers a central location for you to post new listings, track jobs and even send emails through a variety of templates to applicants, saving you the time and effort of retyping new ones for each application that comes through.
Wave For Accounting
Why bother with a full-time accountant when your computer can get it done for free in half the time? Wave’s free plan offers a number of benefits that are perfect for small businesses. This includes unlimited account connections, guest collaborations, and expense tracking.
The receipt scanning feature is a great bonus that allows you to scan invoices and receipts through Wave’s mobile app. The software then reads the receipts and automatically records them, allowing you to easily take a look at where your money is going at any moment.
Digiconomy For SEO
Every business needs a website and every website needs good SEO. Simply not being in the top three search results for services in your area will leave you hidden from over 30% of your potential customers. Small and enterprise businesses alike can take advantage of the digital marketing solutions from Digiconomy. Digital marketing solutions make the difference between success and failure, so don’t ignore them!
Specialists in lead generation, Digiconomy offers a comprehensive suite of digital marketing solutions including everything from conversion rate optimization to PPC management, along with everything you need to get your website ranked among the top competitors in your industry.
While the service itself isn’t free, competitive pricing and a free market and site audit provide all the value you need to make a wise investment in your company’s digital presence.
HootSuite For Social Media
Social media is an extremely powerful tool for businesses to market their products, communicate with customers, and take advantage of a platform where millions of people create and consume information. HootSuite’s free version offers a comprehensive look at how your social media strategy is going.
You can manage different networks, create and schedule posts, monitor the success rate of your posts and interact with your followers. Premium plans are available for when you want added functionality and better analytics.
MailChimp for Email Marketing
Having a solid email marketing strategy allows you to maintain and grow a loyal customer base. The Forever Free plan from MailChimp allows you to send 12,000 messages to 2,000 subscribers without a single charge. You can gather more subscribers and utilize MailChimp’s well-designed templates as well, giving you everything you need for a successful email marketing campaign.
There are countless other tools out there that can make every aspect of your business run smoother from day one. Take some time to see where your business can become more efficient and use every opportunity you have to work on these areas. Your profits will reap the benefits.