In 2014, I founded Lusso, and today it has become a leading lifestyle brand providing high-end bathrooms, furniture, homewares, fixtures and fittings to beautiful homes and aspirational hotels across the world.
What started out as a bathroom company has evolved into something much larger and I plan to keep on building and growing the brand. Since its launch, Lusso has been recognised for many successes and has gained several accolades along the way, including being featured for three years running in the Sunday Times Virgin Atlantic Fast Track 100. In Q1 of 2022, we hit our largest milestone of £100 million cumulative sales and overall for the year, we had a turnover of over £38 million.
How did you come up with the idea for the company? OR what do you think makes this company unique?
I was working as a property developer at the time and I continually struggled to source luxurious products without an astronomical price tag. This gap in the market gave me the opportunity to draw inspiration for my own brand.
I found my niche and travelled all over the world visiting multiple trade shows, learning the trade and most importantly building relationships. All of this helped me to build my vision and create Lusso, which has seen phenomenal success in just eight years.
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How has the company evolved over the last couple of years?
The company has evolved hugely within the last few years. After building a strong reputation and extensive client base, we’ve been able to expand the brand from just bathrooms into all areas of homeware. In keeping with my long term vision of becoming the UK’s leading and only single-brand department store.
We not only offer our renowned stone baths and basins but now Lusso offers a wider range of homewares and furnishings including side tables, hardware, marble accessories and even dog bowls. Later this year we will be introducing larger pieces such as dining tables and coffee tables, as well as a broader range of bathroom and kitchen products.
What can we hope to see from Lusso in the future?
Having clearly established the business in the UK, my sights are firmly set on international expansion with a US launch, further to launching European versions of our website as well as introducing a broader offering of core products and launching new collections. Our plans include our debut UK showroom within London’s luxury district of Mayfair. Here Lusso will be neighboring hotels already featuring our renowned bathroom products, including Claridges and the Connaught.
Quality is a huge aspect of our brand and is something that our reputation is strongly built on, so for us to have a showroom is something I’m firmly set on doing, giving potential customers the chance to come and sample our products first-hand.
To explore Lusso’s extensive homeware range, head over to Lusso.com and for any enquiries or to speak directly with a member of the Lusso team, call 0203 3704057.
