Groopview is a technology company that provides a platform that is redefining how people enjoy video content. Groopview creates a ‘virtual family room’, where friends and family can watch the same video content, while socially interacting, even though they’re not in the same location.
The platform is built to operate in current and future network environments and is designed to be network agnostic, device-agnostic, and content-agnostic. Unlike other products that are browser extensions, Groopview’s app provides a far better product that is robust, scalable, and secure.
How did you come up with the idea for the company?
I came up with the idea of Groopview in 2017 while babysitting my nieces. I was sitting there observing them trying to watch their TV and use FaceTime at the same time so they could communicate with each other; however, it didn’t work and they became frustrated. I thought to myself, what if I could create a video synchronization system that allows users to see the same thing at the same time and offer all the social media functions like Video Chat, Audio Chat, Texting, and Emojis?
At the time, there were zero universal co-viewing apps within the market, so I decided to innovate and develop a service that transcends the common barriers to co-viewing: network access, device compatibility, and platform integration.
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How has the company evolved during the pandemic?
Groopview was created before the pandemic; however, the past year has validated the market for universal co-viewing platforms. Throughout the pandemic, the need for interaction was elevated as many people were separated due to social distancing.
As time went on, the world began using phones more often to create shared experiences like FaceTime or Video chat, so the need for a universal mobile app surged. This is where Groopview’s standalone mobile app came into play. Today, we are in conversation with a variety of organizations across different industries that are now seeing the benefits of co-viewing platforms to create a more engaged and interactive consumer experience.
What can we hope to see from Groopview in the future?
Groopview was created for the main purpose of providing people with a fun place to connect virtually while enhancing the real-time connection and communication over shared video content.
However, Groopview is only one facet of our business. As a communications company, we are on a path of rapid expansion across many sectors that need to modernize and bridge gaps between their target audiences. Groopview is unique because our technology can be seamlessly integrated into a company’s own infrastructures across industries ranging from real estate, sports, entertainment, government, telehealth, telecoms, and more. I can’t confirm anything right now — but I foresee a lot of unique partnerships in the near future.