My name is Meg and I am a reflexologist who launched Postpartum Plan in the height of lockdown to support new parents in the crucial first 6 weeks postpartum. I have collected all the experts I believe new mums should have access to; women’s health physio, postpartum doula, nutritionist, yoga and breathwork teacher, pilates expert, emotional health therapist, GP and more.
It’s a virtual village to support and honour new parents with video, podcasts, weekly live sessions and a community of like-minded mums. Our aim is to revolutionise postpartum care where there is currently a huge gap that needs to be filled. Postpartum Plan has been made for all women post-birth and the feedback we’ve had already from users in the community has been incredible.
Anyone who signs up receives:
Postpartum Plan: your personal dashboard full of videos, podcasts and written content from our experts.
Postpartum Toolbox: a box of goodies sent to your door with everything you need to support you emotionally and physically postpartum.
Postpartum Village: access to a support team including our weekly live sessions with our experts and special guests.
How did you come up with the idea for the company?
There were three reasons why I set up Postpartum Plan. As a reflexologist I saw all my clients disappear when they had a baby, only to come back 6-12 months later with anxiety, burn out and physical issues. I realised that as mothers we are expected to martyr ourselves when we should be honoured and supported postpartum. I knew that there was a gap in care during those crucial first 6 weeks postpartum when new parents really need emotional and physical support to lay the foundations for a lifetime of parenthood.
Secondly, I had experience of all of this. I suffered quite severe PTSD and diastasis recti after the birth of my first child and realised that I had not been told about any of these possibilities or how to seek help if I did experience them. I had spent all my time planning for birth like it was the end goal; birth is just the start of a huge journey into parenthood that requires emotional and physical strength like no other.
Thirdly, during the height of lockdown I was terrified for all those new parents out there who had no one around them to support them. It really does take a village to raise a child and these lockdown parents didn’t have their village. So Postpartum Plan was born as a ‘virtual village’ for all these parents to feel like a team of experts in their home when they need it most.
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How has the company evolved during the pandemic?
I guess the answer is that the company was born out of lockdown! The move to zoom made Postpartum Plan easier to bring to market as people were already comfortable with online classes. And it also made me realise that, as a new mother, I used to drag my babies to yoga classes at a time that didn’t work for them and either feed or rock them through the entire class! Postpartum Plan allows you do log in and do your classes at 5am if you want to; the content is there when it suits you and your baby.
What can we hope to see from Postpartum Plan in the future?
Great question! I have been so humbled by the amount of experts who have offered their time and knowledge for the live sessions so you can expect more special guest experts on the member lives.
I have recently launched Postpartum Plan Corporate so companies can gift Postpartum Plan to their employees. Postpartum Plan Corporate provides physical and emptional support to employees post-birth. This supports their recovery in the early days and their mental and physical health for the years to come. This has been really successful so I look forward to watching that evolve and different businesses seeing the benefits of supporting women when they go on maternity leave .
Finally, the big news is that I am launching Postpartum PLUS for members to continue and build on their recovery. This will include more from the Movement and Nutrition pillar, new classes and access to all the live sessions