London-based UK startup Autto raises $1m funding

Autto is a London-based simplified automation provider. The startup recently announced a $1m funding round, marking its second significant round since the company’s launch in February 2018.

Autto will use the funding to develop their platform, allowing it to deliver the next generation of simple automation. The company also plans to conduct further research into lawtech adoption, in partnership with the University of Exeter.

This latest funding round saw investment a new investor; Tangible, a corporate legal platform in the US., as well as from existing angel investors and a UK government grant.

Autto offers simplified automation capabilities using its SaaS-based platform. Organisations make use of Autto, creating workflows to automate routine tasks. Having these tasks automated means staff can spend their time and energy doing more rewarding jobs.

Autto fills as gap in the professional sector, for companies looking to embrace emerging technologies but who struggle with either the cost and complexity of the current high-end options.

CEO and co-founder Ian Gosling said: “This funding announcement is a huge milestone in Autto’s journey. It signifies a growing appetite for our solution and an affirmation of the need for simple-to-implement technologies in the workplace.

“We have great ambitions for the company and this funding will help us to expand our capabilities and help our customers on their automation journeys.”

Tangible’s founders made their investment after trialling Autto’s solution on existing clients with impressive results. 

Robert Reynolds, Founder & CEO at Tangible added: “Autto provides a simple yet effective solution to the needs of our internal and external clients. We’ve seen first hand the benefits derived from the creation of its workflows, and we wanted to play a part in its future development.

“We are excited about the possibilities of working with Autto to help drive the next stage of its journey.”