Britain’s Front Line Emergency Workers Get Mental Wellbeing Support During the Covid-19 Crisis with Free Access to Mental Wellbeing Platform 87%

The launch took place on Friday 3rd April, has been already been a great success with over 1,000 medics coming onto the platform within the first 24hrs.

The Royal College of Emergency Medicine have partnered with 87%’s,  team of psychologists and built a fully customised mental wellbeing app specific to the needs of emergency physicians. 

RCEM approached 87% to offer this custom platform for their 9,400 members in an effort to help them manage their mental wellbeing throughout these especially difficult times, supporting a significant portion of Britain’s front-line emergency medicine community. All Fellows and Members will receive free access to the 87% app for the rest of the year, allowing them to monitor and track their wellbeing. 

87% shareholders and the Aviva Foundation have agreed to cover all costs associated with distributing the platform to emergency workers, supporting them through these toughest of times. Members and staff will gain full access to the RCEM/87% app containing custom content, daily interactions, weekly mental fitness reports and a podcast series. 

The rapid spread of Covid-19 worldwide is creating unprecedented levels of uncertainty and change in both business and personal lives. We can see this is already having materially adverse effects on mental health. Members of RCEM are literally on the front line putting their lives and mental wellbeing at risk every day for the benefit of society.

It is critical that during this crisis, mental wellbeing is prioritised alongside physical wellbeing. The 87% vision is simply to improve employee mental wellbeing resilience and indirectly benefit that of society in general.

In addition to emergency services, 87% is playing its part by offering tangible support to small enterprises, namely those businesses and their employees who are particularly feeling the impact of the current pandemic and often have constrained resources. More than 70 small businesses have already been granted free access to the mental wellbeing platform, and the opportunity to register is still open*.

The 87% business is comprised of a team of experts in Psychology, Technology and Business. Their focus is on improving mental wellbeing in the workforce whilst maintaining the absolute privacy and trust of the individual. The benefits from using the platform accrue not only directly to end users but also to each organisation through improved engagement and productivity. 

 “It’s crucial that our colleagues have access to good mental wellbeing support during this time. We are working hard to get some great resources on resilience and mental health into the hands of our Members.” Dr Katherine Henderson, President, The Royal College of Emergency Medicine.

“We’re pleased to be able to offer this to our members. Their mental health and wellbeing is a priority for the College, and is especially important in these challenging times. We are confident that this app will help support them.” Gordon Miles, CEO, Royal College of Emergency Medicine

“We believe that business has a pivotal role to play at this time. This sudden change in working conditions has highlighted the need for employees’ mental and physical wellness to be top of the agenda. Resilient mental health can help individuals and therefore their families and society cope better with the uncertainty and worry that unforeseen crises like the Covid-19 bring.” Andy Bibby, CEO, 87% 

“We are proud to be supporting RCEM at this very difficult time. The front-line members of the global community are selflessly and tirelessly putting their own wellbeing and indeed health at risk for the benefit of society. It is our duty to support the College and its members in any way possible” Richard Glynn, Chairman, 87% 

*To get free access to the 87% app, please visit If you are a larger organisation but interested in the support and insight that 87% can offer, please contact [email protected] 

The Aviva Foundation is a charitable trust administered by Charities Trust under charity registration number 327489. The Foundation has been set up to invest unclaimed shareholder assets in charitable causes for the benefit of our communities in the areas of financial capability and inclusion, community resilience and sustainable finance.