Leeds-based digital marketing agency, Modo25 has secured a position in the top 3% of companies participating in the Google Partners programme in the UK. The Premier Partner tier is reserved for the top participating companies each calendar year, making it the most exclusive tier of the programme.
Securing a position in the top 3% of Google Partners means that Modo25 has become the first UK digital marketing in-housing agency to this status. Which is often awarded to more traditional agencies.
Achieving Premier Partner status is an accomplishment for the agency and is a demonstration of being a Google Ads expert to clients and the industry.
Being a Google Premier Partner grants Modo25 exclusive benefits, including access to advanced Google Ads insights and support, allowing the agency to optimise client campaigns for maximum performance.
Inclusion in the Google Partners directory enhances visibility, making it easier for potential clients to discover the Modo25 services on offer. This status reinforces credibility but also opens new avenues for engagement and growth.
On achieving Premier Partner status with Google Ads, Tom Pickard, Head of Paid Search at Modo25 added: “Being awarded the prestigious 2024 Premier Partner status in the Google Partners program signifies Modo25’s expertise and knowledge and our dedication to delivering the best for our clients and taking them on an in-housing journey.
“The achievement is a testament to the team’s commitment to delivering high-impact results for our clients. Aside from demonstrating our industry-leading standard but also allows us to access several additional benefits and services that will further bolster our client’s success with Google Ads.”
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In addition to this, Modo25 is also expanding its team with the appointment of Gordon Squire as a Lead Data Scientist and Tamara Hillman as Trainee SEO Marketing Assistant.
Gordon brings a range of technical expertise to the ASK BOSCO® team with 10 years of experience defining and developing solutions using the latest tools and techniques from data science.
Squire’s role as Lead Data Scientist, will see him working on the algorithms behind ASK BOSCO®, the AI-powered reporting and forecasting platform for agencies and retailers – which was founded by Modo25.
Gordon will be ensuring clients have access to the best AI to help optimise their marketing activity. He has previously worked in data science consulting across many industries and most recently was leading the data science function at Wiggle, the online sports retailer.
Tamara is joining the agency on an in-house basis as a Trainee SEO Marketing Assistant. Following her six-month training period, she will be taking up a permanent position at Modo25’s longstanding client Pavers.
Hillman initially started her career as a teacher, but after spending time completing training courses and a three-month marketing placement has made the move to the industry full-time.
In-housing has been fully embraced by Modo25 and allows its clients to grow and develop internal teams through ongoing digital marketing training and support.
Modo25’s expert team use data insight, strategy, and technology to enable clients to take control of their digital marketing future.
Discussing his role, Gordon said “I am very happy to be joining the team at ASK BOSCO® working on cutting-edge solutions with brilliant colleagues.
Tamara added: “Being trained by experts in the field has provided me with a rare opportunity to help build on the foundations of SEO knowledge through a structured training programme.
“I am grateful for this opportunity that Modo25 has given me, the training under the team’s expertise will allow me to transition to working full-time for Pavers with the growth of becoming an SEO Executive in-house.”
Modo25’s chief operating officer, Abi Liddle, commented: “We are so happy to welcome Gordon and Tamara to the team. Gordon brings a wealth of knowledge and experience which will help to grow the agency’s skillset.
“Supporting Tamara and Pavers has allowed us to empower them in growing and building their in-house team with expert knowledge from a trusted agency partner.”
Modo25 is a global, supported in-housing and marketing technology provider. Its client list includes SGS Engineering, Everything Managed Group, Pavers Shoes and Beelivery.
For further information on Modo25 please visit: https://modo25.com/
