TechRound, the UK’s fastest-growing startup publication, is excited to announce the launch of its new office in the United Arab Emirates.
Based in Dubai, this new office has launched to help TechRound better engage with companies, businesses, brands and stakeholders powering one of the world’s most exciting tech and startup economies.
Founded in London in 2016, TechRound has become the UK’s top digital publication for startups, tech, entrepreneurs and business. Through the expansion to the UAE, TechRound aims to continue shining a slight on the country’s growing entrepreneurial scene, whilst acting as a bridge between the UK, Europe and the UAE for startups, scale-ups, tech companies and entrepreneurs.
One of TechRound’s latest competitions, The Dubai32, showcased just how much companies in the region wanted to access audiences across the UK and Europe, with the competition garnering hundreds of entries and many thousands of additional readers.
A New Platform For UAE Startups
The UAE is quickly becoming one of the world’s most exciting startup economies, investing heavily in areas including AI and fintech. This makes it an obvious choice for TechRound’s expansion, as it looks to continue being the voice and guiding light for startups in the UK, Europe, Middle East and more.
As part of the move, TechRound will be covering more UAE-based startups, profiling local founders and businesses, running regional competitions and events and spotlighting the companies, VCs and entrepreneurs behind them, whilst engaging with local stakeholders, government departments and all interested parties in the UAE.
Speaking about the launch, David Soffer, Founder and Editor-in-Chief of TechRound commented:
“The UAE is one of the most exciting startup economies in the world. From Dubai to Abu Dhabi, we are constantly seeing just how many new companies are being born out of this magnificent country. In fact, the team have already had a lot of press releases from startups there, so it only made sense as our next move. With the impressive and visionary leadership in the UAE, Dubai and the UAE as a whole is set to continue to grow and maintain its position as the place to be for entrepreneurs, tech businesses, startups and scale-ups.
“With our new office in Dubai, we are looking to better connect with founders, startups, entrepreneurs and businesses on the ground in the UAE, helping us build partnerships, host events and cover the latest news in the region, whilst bringing relevant news from the UK and Europe to the UAE and vice versa. Moreover, so much business is done between the UK and the UAE and Europe and the UAE, that we will be providing the information people need on both sides of that equation. Through our office and physical presence in the UAE, we want to bring the same support we’ve shown UK startups to the Middle East, and we believe that Dubai is the best place for us to do that.”

Helping Startups Expand Across Europe
TechRound isn’t just planning to write about and cover startups, entrepreneurs, scale-ups and tech companies; a huge strategic aim of the business is to provide consultancy and value to the businesses it writes about.
As the global economy becomes more intertwined, more companies are looking to expand their reach outside of their regions, with The UK and Europe still appealing to Middle Eastern Businesses, particularly those in GCC countries and the UAE and GCC countries of strong interest to entrepreneurs and businesses in the UK and Europe.
The TechRound Dubai office will help businesses expand their reach into Europe, helping to support and grow this exciting and highly engaged audience.
David Soffer comments “We started TechRound nearly 10 years ago as a way to publicise and support startups and scale-ups in the UK and we continue to do this to this day. Through our experience and SEO knowhow, we can take this support to the next level, supporting and helping startups grow and also getting them found online through our SEO capabilities, both on search engines and uniquely, the likes of ChatGPT. Being found online is more important than ever for startups and entrepreneurs”
“Currently, through our TechRound Digital Consultancy offerings, TechRound has helped startups of all sizes grow their channels, improve SEO and gain credibility amongst potential investors. TechRound has been an incredible tool for businesses, governments and investors to find the newest and most exciting companies.”
“Now, we want to help companies expand their presence in new regions. We know we have a huge portion of readers from across EMEA, making TechRound the perfect partner for UAE businesses that want to increase their exposure here and vice versa.”
TechRound’s new office will launch early May 2025 with meetings available for UAE businesses. Email [email protected] to find out more.