The UK EdTech market is showing no signs of slowing down

With the shadow of Brexit hanging over the tech world, one industry that’s is showing no signs of slowing down is EdTech. Last week, Educational Secretary Damian Hinds, said the UK’s plans would focus on attracting more foreign students adding another surge for the UK’s booming EdTech market. With the UK’s EdTech market expected to reach £3.4bn by 2021, Britain is really at the forefront of innovation in the EdTech space.



One segment at the peak of EdTech is Private Tuition. With 1 in 4 children having private tuition in the UK (Sutton trust) and the market size of estimated at £6 Billion (Edplace), the emergence of online tutoring platforms and their use has become commonplace.

Alex Dyer Founder of Tutor House said “competition is healthy, however, a level of quality has to be maintained, DBS checks and the proper screening is vital. At the end of the day, your tutors are the face of your brand so it’s important to interview all tutors and support them throughout. ”

Amazingly, the tuition industry is still somewhat unregulated, meaning anyone, over the age of 18 can sign-up and start earning money as a tutor. With this “UBER” type model becoming very popular with students, offering flexibility income, Alex thinks we’re going to see a change in the next few years; “more regulation is needed, and I’m sure we’ll see a few companies slip up”.


The future of learning is personalised?

No doubt the future’s bright for EdTech, but what’s going to be at the forefront?

We’ve seen the evolution of adaptive technology within multiple tech verticles and EdTech is just at the beginning.

Companies like US-based Dreambox Learning and the UK’s own ZZish are starting to revolutionise the way in which teachers interact with their student through adaptive learning.

Ultimately, the goal of any EdTech is to improve the quality and accessibility of the teaching available, adapt learning is just one of the ways the industry is looking to accomplish this.

Three start-ups to watch in 2019


Sparx, an Exeter based start-up, partner with schools to create personalised learning experiences for their students. When using Sparx, schools recorded an average of 65% improvement on progress. With class sizes only set to increase, Sparx’s ambition of a personalised exercise for every student only becomes more prominent.

Tutor House

Tutor House is an online tutoring platform actually run by education specialists. Their mission is “to change the way students and parents find trusted and qualified tutors” and given the cry for regulation within the industry, they’re sure to come out on top.

Bright Little Labs

How long until coding is compulsory in schools? Bright little labs, an EdTech development studio have created Detectivedots. Detective dots aims to teach children to code through stories and puzzles and with the backing of Bethnal Green Ventures you can expect great things.

Thomas Baker

Marketing and growth writer