The laundry industry, whilst not the most exciting sector, is certainly ripe for innovation. Because of this, a number of startups have set out to shape how we combine technology and laundry.
How Big Is The UK Laundry Industry?
According to Love2Laundry, in 2020 the UK laundry market generated £3.5 billion. Statistics by Statista also mention that the Laundry Care market in the UK is projected to grow by 2.92%, resulting in a market volume of US$3.13bn in 2029.
Given the growth of the sector, it’s no surprise that entrepreneurs are trying to get a piece of the action.
How Has Tech Changed The Laundry Industry?
Technology has shaped the laundry industry in a number of ways, including:
On demand apps: On demand apps have made laundry easier for busy working professionals. With services that allow them to have their laundry picked up, washed, and returned directly to their door.
Smart machines: Smart washing machines have also helped people take control of their laundry in a number of ways. Firstly, by allowing users to turn the machine ‘on’ from afar means they can plan for it to be done when they arrive home. Additionally, by being more water and energy efficient, these machines can help cut down on bills during the rising cost of living.
Eco-friendly washing detergents: Washing detergents can be full or harsh chemicals that can damage clothes and skin. The development of eco-friendly alternatives, which can be ordered and delivered directly to your door, makes them both convenient and eco-positive.
Here are some of the startups changing this space:
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Eco Laundry
Eco Laundry focuses on providing eco-friendly laundry services in the South West.
Through their commercial laundry service, they have harnessed the power of solar energy, eco-friendly detergents and sustainable water practices to make laundry more eco-friendly.
Oxwash
Oxwash is a growing company in the UK that combines convenience and sustainability. The company uses eco-friendly washing machines and detergents, as well as electric bikes for pick up and delivery.
This is a great service for anyone who wants greener and more convenient laundry options.
Smol
Smol is a cleaning company that provides eco-friendly detergents delivered to your door. By signing up to a subscription, users get their detergents on demand, through their letter box.
The capsules are designed to be effective in cold water, reducing the amount of energy needed to do a good wash.
Lylo
Lylo has developed a portable laundry device that means people can do their laundry anywhere, without using too much water.
These portable washers are a great, energy efficient alternative to chunky washing machines.
Laundryheap
Laundryheap operates in several countries, offering fast, efficient laundry and dry cleaning services with same-day pick up and delivery.
With a flexible schedule and 24/7 support, Laundryheap allows people to adapt their laundry to their lifestyle, not the other way around.
I Hate Ironing
I Hate Ironing takes the hassle out of ironing and dry cleaning by allowing users to book their laundry services through their phone.
With a 24 hour turnaround on nearly all items and collection and delivery included in the price, the service is perfect for busy professionals who are looking for convenience.