What are the Advantages of a VPN in 2023?

VPN stands for virtual private network and it is a tool that can be used to help people disguise their location as well as prevent their activity and data from being monitored. With a VPN, your internet traffic is directed through a VPN server first, encrypting your data. Rather than relying solely on your internet service provider (ISP), using a VPN helps to mask the IP address associated with your internet traffic, concealing your location and data.

Understanding the potential benefits of using a VPN can help an organisation or individual decide whether it would be beneficial for them to have one. Most companies using a VPN do so in order to increase their business’ security, prevent throttling and reduce support costs amongst other reasons.

Discover some of the many advantages of using a VPN when browsing with this TechRound guide.

 

Improved security

 
One of the advantages of a VPN is that they help businesses to secure their network successfully by encrypting their data, meaning there is less chance of databases being hacked and sensitive information lost – as this information needs to be de-crypted before being discovered. Online sites can access sensitive information and track activity without the awareness of the company or person, especially when the user is connected to public Wi-Fi.

This can lead to the company being targeted with advertisements, or falling victim to fraud and data leaks. Consequently, a key advantage of using a VPN is that an organisation is less likely to receive advertisements which are interrupting browsing experiences, or be hacked and data leaked about the company or users.

 

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VPNs also usually offer a kill switch for when a VPN is suffering technical problems. A kill switch will be enabled automatically whenever an internet connection fails to be rerouted through a VPN server and encrypted successfully. This ensures that a user does not remain vulnerable online without their knowledge, as typically it is difficult to tell when a VPN is not working.

Kill switches should also be automatically turned off when the VPN issue has been fixed, meaning that users should not be left without a connection to the internet for longer than is absolutely necessary.

 

Prevent bandwidth and data throttling

 
Bandwidth throttling occurs when the internet speed is reduced by an ISP or a third party who can control the performance of the WiFi network. This is sometimes caused by using specific sites or accessing specific information online, and can be prevented by using a VPN.

One of the major VPN advantages is that it ensures that the mobile traffic coming from a device is automatically encrypted, meaning others will be unable to see which sites have been visited. If the ISP cannot access data from a device, it cannot be throttled. Typically, if others have access to the same internet connection, companies should still be able to conceal data transmissions.

Data throttling occurs after using a certain amount of available data, causing the ISP to reduce the speed of their service. In this case, a VPN should conceal how much data has been used, benefitting an organisation’s employees who may need to use data whilst travelling but having caps on their data usage.

 

Conceal sensitive information

 
VPNs offer the ability to hide private or sensitive information, meaning hackers should be unable to gain access to it and exploit it for their personal gain. Without a VPN, there is the threat of hackers being able to use personal data to impersonate an individual, therefore gaining access to bank accounts or credit card information. It can then be difficult for individuals to regain access to their accounts.

VPNs provide protection through blurring online communications, causing them to appear nonsensical and meaning hackers should not be able to decode them. The encrypted data when using a VPN is extremely difficult to de-crypt, meaning your sensitive data is protected.

 

Reduce support costs

 
Using a VPN server can reduce a company’s support costs by incorporating cloud computing architecture. This will consequently reduce the need to employ IT staff for on-site setup and performance or maintenance of the in-house server of an organisation. It also reduces time spent identifying and addressing potential security issues and the impacts they could have, as the VPN can do this for you.

VPNs allow the service provider to take control of performance checks, general upkeep and security measures which should be paid for by paying clients. Cost savings are then returned to the organisation through lower than usual fees, which is a key benefit of using a VPN.

 

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Network scalability

 
VPN servers can provide access to employees working remotely alongside those who are working from an office space. Key applications can also be run through a cloud environment, providing access through a secure VPN tunnel.

This typically includes all applications which can be run on a desktop computer. Employees connecting to the VPN will be able to gain access to the VPN and therefore the application which they are required to use. This can be completed through providing all employees with a login, and the opportunity to provide additional bandwidth to allow more employees to have access at all times.

 

Access geo-blocked services

 
VPNs can provide organisations with a new or different IP address, which indicates where a device is located while it accesses the internet. This can be as a device streams content, browses the internet or engages in various activities online. Some sites block access to users from certain countries, especially those specialising in streaming such as Netflix.

Businesses can also limit the use of public work services based on location, making it difficult to access necessary information from certain locations. VPNs can help individuals to appear as though they are accessing data from an alternate location, reducing the chance of them being blocked from specific services.

In spite of this, VPNs should not be used to access content which is blocked due to legal reasons. VPNs should not be used to download or access pirated or restricted content as doing so may be illegal.

 

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