Name: Erika De Santi
Company: WeRoad
Position: Co-Founder and Chief of Experience
Website: https://www.weroad.com/
About Erika De Santi
Erika De Santi is Co-Founder and Chief of Experience at WeRoad, with a vision to give people unique experiences through travel. She has overseen the expansion of the startup into Spain, the UK, Germany and France and today she is also in charge of the team focused on the growth and engagement of WeRoad’s community of more than 3,000 coordinators around Europe.
A Masters graduate in Tourism from the University of Surrey, UK, she brought her understanding of the travel industry, and how it was losing touch with the real needs and wants of its younger audiences, to the development of the WeRoad brand.
She was formerly in the marketing team at Emozione3, part of the Wish Days Group, which was acquired by Smartbox in 2016. Erika was recognised in Fortune Italy 40 under 40 alongside other entrepreneurs, influencers, and creators, and she was also named by EU-Startups as one of the 100 most influential women in the startup and venture capital industry.
