How Big Is The FemTech Industry?

In the past few years, the development of technology, products and services to support the health and wellbeing of women globally, called FemTech, has exploded exponentially. Historically, women’s health has not been researched as in-depth of men’s health, making FemTech a relatively new industry. Increased research within this realm of health has contributed to the growth within the industry, from menstruation, fertility and menopause being some of the leading focus areas.

 

What is FemTech?

 

FemTech is the shortened version of ‘female technology,’ and is defined as any technology, product or service developed to support women’s health.

 

It often includes the following:

• Reproductive health and fertility (apps, at-home testing or fertility platforms).
• Menstrual cycle tracking (mobile apps and wearable technology).
• Pregnancy, postpartum and parenthood (telehealth and support platforms).
• Menopause (digital clinics, coaching and prescription pathways).
• Pelvic health and women’s medical devices (incontinence devices, diagnostics).
• Sexual health and wellbeing (contraceptive technology and mental health).

 

Is FemTech Only for Women?

 

FemTech is an industry that focuses on the health of women and girls (who were assigned female at birth) and includes non-binary and trans people. With shifting attitudes and the development of wider product offerings, the sector is becoming more inclusive across the gender spectrum. FemTech revolves around specific health issues such as menstruation, fertility, pelvic health and much more. It can range from tracking, advice and information, research and many focus on creating a space for a diverse group of women to access information to improve their health needs. The overall aim of FemTech is usually to close the gender-health gap globally through accessibility.

 

How Big is The FemTech Market?

 

In 2024, the FemTech market was estimated at USD $39.29 billion and is expected to reach more than USD $97.25 billion by 2030. This increase is expected due to the surge in telehealth and awareness on specific women’s health needs.

 

The Global FemTech Market

 

Europe is currently standing at one of the fastest-growing regions for FemTech initiatives. There are a range of people investing in women’s health solutions, from startups, established healthcare professionals and investors focusing strongly on the gaps in the market.

 

The UK FemTech Market Size

 

The UK is seen as one of the key hubs for FemTech innovation in Europe. According to industry reports, the UK FemTech market is valued at over £400 million, with expectations of double-digit growth annually. The rise of health apps, digital diagnostics and personalised health services are major drivers of this expansion.

London, in particular, is a hotbed for FemTech start-ups, with companies specialising in fertility tracking, hormone testing and menopause support gaining strong investment traction.

 

Areas of Growth Within UK FemTech

 

The UK market is diverse and spans several categories, from menstrual health applications that help women track their cycles and understand symptoms, to managing chronic conditions like endometriosis:

Menstrual Health: From period-tracking apps to sustainable menstrual products.

Fertility & Pregnancy: Innovative fertility tests, at-home diagnostics and IVF support platforms.

Menopause: Increasing awareness and demand for solutions supporting women through mid-life health transitions.

Chronic Conditions: Start-ups are addressing conditions such as endometriosis and PCOS, which have historically been under-researched.

 

Investment and Funding in UK FemTech

 

Investment in UK FemTech companies has surged in the past five years. Venture capital firms and angel investors are increasingly recognising the market potential. In 2022 alone, UK FemTech start-ups raised over £100 million in funding, showing strong investor confidence in the sector.

However, compared to other areas of digital health, FemTech still receives a relatively small share of investment-a reflection of the industry’s newness and the lingering gender bias in medical research and funding decisions.

 

Challenges Facing FemTech in the UK

 

Despite growth, there are barriers in FemTech. From funding gaps and lack of awareness, starting a FemTech company requires persistence and the right product to gain traction within the market:

Funding Gaps: Women-led businesses often face challenges accessing capital.

Awareness: FemTech is still relatively unknown to many consumers and stigma around women’s health persists.

Regulation: As with any health-related product or app, navigating medical regulation can slow down innovation.