For years, immersive tech has played the classic tech industry role of looking stunning on a trade-show floor and causing a cold sweat in the finance department. In India, a batch of startups is breaking past that awkward phase, trading concept pitches for actual museum commissions, hardware partnerships and venture capital.
A supportive regulatory backdrop certainly helps. MeitY launched its GENESIS scheme in 2022 with a target of supporting around 1,600 technology startups over five years, and through the MeitY Startup Hub it currently supports 84 AR and VR startups.
The enterprises listed below were picked for recent funding, corporate backing, named clients or a clear product, so consider them a watchlist with no guarantee that any of them wins.
Why India’s Immersive Tech Scene Is Getting Attention
India’s immersive tech market was estimated at $1.26 billion in 2023, with a projection of $7.82 billion by 2030, a compound annual growth rate of 29.8%. That’s a forecast and no promise for any single startup, but it goes a long way towards explaining why investors keep turning up.
The government is adding fuel too. The Ministry of Information and Broadcasting’s WaveX accelerator backs AVGC-XR and emerging media-tech startups, and the Union Budget 2026-27 allocated ₹250 crore for AVGC Content Creator Labs across 15,000 secondary schools and 500 colleges. Training a generation of creators is a decent way to build a customer base.
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Top Creative And Immersive Tech Startups In India To Watch In 2027
Here’s a list of the top creative and immersive tech startups in India to watch in 2027:
1. Tagbin

Tagbin was founded in 2013 by a trio of IIT Roorkee alumni: Saurav Bhaik, Abhishek Negi and Ankit Sinha. The company builds augmented reality, virtual reality and hologram experiences, including AI Holobox and a Teleportation Bus. Clients include Adidas, Microsoft and Toyota, and it has delivered government and museum projects such as Pradhanmantri Sangrahalaya and Har Ghar Tiranga.
Tagbin raised about $10 million from the SageOne Flagship Growth OE Fund, the Kurl-on Group and angel investors. In FY25 it reported revenue of ₹110 crore and a net profit of ₹19.8 crore, with 60% of revenue from creative technology and 40% from AI, and it says it plans a public issue in 2027.
2. AjnaLens

AjnaLens was founded in 2014 in Mumbai by Abhishek Tomar, Abhijit Patil and Pankaj Raut. The company makes XR glasses and software for defence, enterprise and training customers, so it’s building the hardware as well as the software.
It raised a ₹12 crore pre-Series A in March 2022 from LetsVenture, JITO Angel Network and others, and Lenskart invested in July 2025 to build AI-powered smart glasses, though the amount wasn’t disclosed. Reported revenue was about ₹16.1 crore in FY24 and ₹12.9 crore in FY25, a dip of about 20%, so the Lenskart link has plenty to prove.
3. mirrAR

mirrAR makes AR virtual try-on and no-code AR commerce tools for brands, with a focus on beauty and jewellery. The idea is simple: let shoppers see a necklace or a lipstick shade on themselves before they buy.
The startup reportedly raised ₹13 crore from Diaspark and India Angel Network, with consumer-tech angels also taking part. Retail suits AR well, because try-on goes straight to engagement and conversion, which is how store owners judge any new tool.
4. Mythik

Jason Kothari founded Mythik in 2024 to take Eastern mythology, folktales and history to global audiences using AI and virtual production, which puts some very old stories through a very new production pipeline.
Mythik reportedly raised $5 million in November 2026, following an earlier $15 million, at a valuation above $50 million. For a company that’s about two years old, that’s a big vote of confidence from investors.
5. Companion Labs

Companion Labs builds interactive, entertainment-led consumer AI. It’s the least documented company here, but the people investing in it are easy to name.
It raised $2.5 million led by Peak XV’s Surge programme, with All In Capital, Untitled Ventures and DeVC taking part. Until more product detail emerges, that investor list is the clearest signal of where it’s heading.
6. Hyper Reality Studio

Hyper Reality Studio was founded in 2017 and works across VR, AR, mixed reality and 360-degree media for customers in education, entertainment and enterprise.
Its products include AR maintenance tools and 360-degree video, and it has been building immersive experiences since 2017.
