Name: Jatin Patel
Company: Kalikas Armour
Position: Creative Director / Designer
Website: https://www.kalikasarmour.com
About Jatin Patel
A second-generation British Man of Indian Heritage, with my own unique perspective, a culmination of 25+ years of lived, hands on experience and knowledge of the juxtapositions of different cultures. I understand the importance and power of transformation that creativity and culture as catalysts has in creating Impactful and meaningful interventions, enriching our lives, communities and environments. Utilising Fashion as the vehicle to open dialogue for impactful change through creative thinking, creative process and creative solutions with purpose and Value.
I would describe myself as a creative cultural innovator and entrepreneur. Enthusiastic ambitious,resilient, open-minded, dynamic, independent, empathetic, great listener, strategic thinker and communicator with personal discretionary and diplomacy abilities, confidently lead a team whilst being a Key team Player and very adaptable to change.
Founder and Creative Director of Kalikas Armour, luxury British slow sustainable Fashion brand, creative consultancy and construction studio. specialising indirect to Client, conceptual design and bespoke, made to measure Celebratory pieces from the Atelier in Rochester.
Exploring sustainable innovative materials with cross disciplinary collaborations and partnerships with international NGO’s and charities, including ‘Fashion for Conservation’ and ‘The Elephant Family’ utilising creativity, Culture and artistic expression to open dialogue for impactful change.
The brand represents more than just a fashion studio, exploring Tech and AI, expanding manufacturing to celebrate Made in England. Upskilling, creating employment and propelling regeneration through commercial enterprise whilst enabling a new culture to emerge.
Cultural contributions consist of aiding the construction of the 10 year Medway Cultural Strategy during The “Great Reset” COVID 2020-30 with the creation of Creative Medway under the Arts council Compact model,elected Champion of Spaces and Places 2021,elected as Vice Chair, Champion and trustee for Creative People September 2023.
The inception and development of INTRA-HSHAZ, I sit on the Cultural Consortium and member of the steering group. 2022 I was Co-Chair and trustee for Medway’s 2025 DCMS UK City of Culture bid. Champion for Creative Estuary. 2021,I have sat as Chair of the board, Arts Council national portfolio,Creative People and Places, Ideas Test.
My PIVOT and step change. Experience encompasses intimate working groups to develop and construct structure, Terms of Reference, Memorandums of understanding, Agency and governance, , evaluating, assessing,developing open and fair, transparent processes to ensure accessibility, equality, diversity and inclusion are acknowledged and addressed. Advocacy and promotion with talks, presentations, Key Note speeches, across creative, cultural and business sectors enabling creativity, commercialism and artistic expression to emerge and flourish.
Focusing on sustainability not only in the materials but also the practices, processes and peoples The foundations of the brand are developing and evolving clothing into purposeful body Armour, proving that fashion’s role and responsibility is much much more than simply just to clothe….
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