Company: Salesflow
Founders: Besnik Vrellaku
Website: https://salesflow.io/
About Salesflow
Salesflow.io was founded in 2018 by Besnik Vrellaku, with a mission to revolutionise B2B lead generation for SMEs through a multi-channel sales automation platform. Since its inception, Salesflow has grown into a multi-million-pound, revenue-generating business, completely bootstrapped from just £1,000. Today, the company serves notable clients such as HubSpot, Monday.com, and Gocardless, solidifying its position as a leader in Go-To-Market (GTM) software.
Salesflow has overcome a number of challenges throughout its journey. Early on, Besnik faced significant financial difficulties, nearly exhausting his personal savings during product development. However, he recognised the platform’s potential to address critical lead generation issues for businesses and persevered by forming key partnerships through cold outreach. This turning point sparked the company’s growth trajectory.
Salesflow.io has had a significant impact on the SaaS industry, helping businesses enhance their outbound lead generation. Traditional email outreach typically yields a 2% response rate, but Salesflow’s multi-channel approach, combining email with LinkedIn, boosts response rates to 7%-10%.
This strategy has generated over 500,000 responsive leads for SMEs, leading to thousands of new business opportunities. Salesflow’s personalised automation tools set it apart by allowing businesses to engage prospects in a more human-like, effective manner compared to mass-marketing techniques.
The platform’s importance was especially evident during the pandemic, when many businesses relied on Salesflow to sustain their operations. One customer shared how Salesflow’s lead generation capabilities helped him support his family during lockdown, reaffirming the company’s role as more than just a tool, but a vital resource for SMEs.
At its core, Salesflow is dedicated to helping small and medium-sized businesses thrive in the competitive world of outbound sales. Its data-driven platform has proven not only to be cost-effective but has also enabled businesses to scale more efficiently. The company’s success is driven by its customer impact and ongoing innovation.
Looking ahead, Salesflow remains committed to refining B2B lead generation strategies and expanding its offerings to deliver even greater value. The company’s journey is one of resilience, growth, and real-world impact, built on solving meaningful problems for businesses of all sizes.
Check out what TechRound can do for your business: SEO, PR, HR Software, Payroll Software, IT, VoIP.
