Mamamade Raises £300K in Seed Funding to Continue Disrupting the Parent Tech Space

Mamamade is a startup redefining the parenting space with a wellness-edge attracting both consumers and investors. The UK-based company, launched earlier this year, announced that it has raised £300K in seed funding from investors such as Andrew Webster from Horseplay Ventures and Will Hobhouse (former chairman of the furniture chain Heals).

The round will be used to grow and scale Mamamade’s product range, operations and position itself as the go-to community for parents, who now, more than ever, need additional support in a health-crisis-gripped nation.







The challenger brand has proven its success by thriving during a global pandemic: Mamamade has seen a 700% growth in sales since the lockdown introduced in March and continues to grow at a rate of 40% MOM.

Founder Sophie Baron (pictured) said: “We are over the moon to have secured funding from some of the leading UK investors and entrepreneurs so that together we can now help even more parents. The demand we’ve seen underscores just how broken modern parenting is – how overlooked the market has been, and how desperately parents need more support and resources. We’re so proud of our amazing community that continues to support our mission to help parents all across the UK.”

Mamamade was one of the finalist’s in this year’s TechRound100.

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