Top 10 Best Bedroom Startups 

Insomnia is a growing problem in the UK, with the NHS estimating that one in three people are regularly affected. Recent studies have shown that sleep quality has dropped dramatically during the coronavirus. A fifth of people are reading the news before bed, leading to less sound sleep and as many as 48 per cent are kept up worrying about coronavirus. From smart mattresses to anti-snoring devices, startups have developed many solutions to help improve our sleep. We’ve rounded up 10 of the best bedroom startups.


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Dimplex Fires


This startup specialises in creating state-of-the-art electric fireplaces that blend modern technology with the cozy allure of traditional fires. Their range includes the innovative Revillusion® series, which features life-like flames and glowing logs set against a brick or concrete interior, bringing a warm and inviting ambiance to any bedroom.

The product line extends from the elegant Sherwood, with its grey wooden accents and marble panel, to the compact Revillusion Logset 20”, designed to rejuvenate dormant fireplaces. Each model offers adjustable light and heat settings, controlled remotely, allowing users to tailor the fireplace’s ambiance to their mood and style.

Their electric fireplaces, including the grand Haydn and the sleek Nova, showcase a blend of classic and contemporary designs, making them suitable for a variety of interior styles. The fireplaces are energy-efficient, easy to install, and maintenance-free, making them an ideal choice for urban dwellings, small apartments, and modern homes. The startup’s focus on creating fireplaces that are both aesthetically pleasing and functional has earned them a place among the leading innovators in bedroom interior solutions in the UK.


Ajx Online



Smart Curtains and Blinds offer a modern solution for automated privacy in your bedroom, enhancing both convenience and security. These innovative products integrate seamlessly with your existing curtains and blinds, eliminating the need for expensive replacements. With an ultra-convenient control system, you can operate your window coverings via voice command, a dedicated smartphone app, or even schedule them to open and close at specific times.

Whether it’s waking up to natural light or ensuring privacy at night, these smart devices adapt to your daily routines and personal preferences. They’re especially beneficial for people with restricted mobility, offering easy control without the need to physically open or close the curtains or blinds.

Installation is straightforward, and the products come pre-assembled for quick setup. The smart functionality extends to syncing with major home assistants for voice control, alongside app and remote control options. With up to two years of warranty, Smart Curtains and Blinds from Ajx Online are a top pick for bedroom startups looking to blend tech-savvy living with everyday convenience.



Kokoon is a sleep-tech startup offering the first-ever sleep-aiding headphones. Kokoon headphones use noise-cancelling and isolation technologies to help users relax and sleep. The product also incorporates white noise intended to cancel out background disturbances. Kokoon headphones are perfect for those sleeping in noisy environments such as on a plane or near a busy road. The headphones also boast breathable ear-cups which allow for maximum air-flow. This prevents heat from building up and bothering wearers while they are trying to sleep.

Kokoon’s innovative technology has six patents and is renowned as the first consumer EEG. The headphones adapt to their surroundings, and the accompanying smartphone app analyses what recordings work best for you and bases its suggestions on this.

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Oura is a startup producing a ring that tracks vital signals from your body while you sleep. Oura interprets signals including heart rate, movement and body temperature, to provide information as to what you need to take on the next day. When you wake up, you receive critical insights and a display of your body’s progress, empowering users to understand their health and harness their body’s potential. Oura also maps your health data over time to provide long-term insights and distinguish patterns.

Oura ring’s contain a large amount of technical capacity, including infrared LEDs, NTC temperature sensors, an accelerometer, and a gyroscope. Situated around your finger, it has the most precise and convenient place to capture body measurements. The Oura ring is made of titanium, making it durable, lightweight and fully water-resistant. It uses wireless charging which completes in one hour and lasts up to 7 days. The Oura ring costs $299.





Calm is a startup helping users sleep better and offering meditations to combat anxiety and stress through its app-based platform. The app, available on Apple and Android devices, has a range of soothing music to choose from, as well as relaxing audio readings of classic stories. The meditation services include breathing exercises, daily meditation, several multi-day programs, and unguided and guided meditation sessions. Calm’s range of Sleep Stories are aimed at adult users, with fiction read by narrators including LeBron James, Stephen Fry, Leona Lewis, Joanna Lumley, LeVar Burton and Matthew McConaughey. There are also archival recordings of Bob Ross available for your relaxation.

Calm is the number one app for sleep, meditation and relaxation, with over 50 million downloads and over 700,000 5-star reviews. Calm was also Apple BEST OF 2018 award winner, Apple’s App of the Year 2017, Google Play Editor’s Choice 2018, and named ‘the world’s happiest app’ by the Centre for Humane Technology.




Enjoy a consistently warm cup of coffee, tea, or soup with the Trynga Mug Warmer, a must-have for any bedroom startup enthusiast. This electric beverage warmer maintains the ideal temperature of your drink, allowing you to savor it at your leisure. The Trynga Mug Warmer stands out with its matching ceramic warming base and mug, providing a stylish and practical solution to keeping your beverage warm. Unlike USB-powered devices, it plugs directly into the mains, ensuring effective and reliable heating.

The mug and base together measure 140mm in height and 130mm in diameter, making it a compact addition to any workspace. Additionally, its ceramic construction ensures easy cleaning and resistance to stains and scratches. Safety is a key feature, with a switch and indicator light at the base to show when the device is on.

Currently priced at £14.95, including packing and free delivery, down from its usual £19.90, the Trynga Mug Warmer is an affordable luxury. It has been recognized as the best Mug Warmer of 2021 by ‘What’s the Best’ and highly rated by the Evening Standard. Its ability to maintain the optimal drinking temperature without overheating makes it perfect for coffee lovers. Whether you’re grinding your own beans or using instant coffee, the Trynga Mug Warmer ensures your drink is always at the perfect temperature.




BedJet, born from space engineering expertise, offers a revolutionary solution for sleep comfort with its advanced bed cooling system. Developed by Mark Aramli, a former NASA spacesuit engineer, BedJet applies the same principles used in climate control for astronauts to everyday sleeping environments. This innovative technology has transformed into a third-generation machine, making BedJet the leading cooling and warming sleep system in America, with over 200,000 units sold.

BedJet’s climate comfort system provides instant cooling and warming, creating a luxurious, temperature-controlled sleeping environment. Its unique feature, the biorhythm sleep technology, allows users to program personalized settings for every hour of the night, catering to individual sleep patterns. This feature also includes a temperature wake-up trigger, rendering traditional alarm clocks obsolete.

The BedJet system, featuring a silky quiet digital DC motor, is designed for easy installation without changing the mattress feel. It offers remote control operation through a wireless remote or a Bluetooth sleep app, providing effortless adjustment without leaving the bed.

The BedJet Climate Comfort System is perfect for those who struggle with overheating, night sweats, or cold nights. It works effectively with the BedJet Cloud Sheet, an innovative air-powered hot and cold blanket, to offer the ultimate sleep temperature control experience. This American start-up, with its commitment to improving sleep quality, is a standout in the bedroom startup scene.


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CARME HOME specialises in creating stunning illuminated dressing tables and mirrored furniture, blending elegance with the latest technology. Established in 2018, the brand has rapidly become a leader in luxurious yet affordable home furnishings. CARME HOME has expanded its reach across the UK, Europe, and soon into the USA.

Their product range is distinguished by its innovative features, including touch sensor mirrors, wireless charging, and colour-changing lights, all designed in-house to stay ahead of trends. The Miami Deco cream velvet dressing table is a prime example of their craftsmanship. It combines modern aesthetics with functionality, featuring a white marble effect table top, a spacious drawer with a gold tassel handle, and inverted art deco style gold legs. The dressing table’s highlight is its removable circular gold mirror, surrounded by a touch sensor activated, dimmable LED light with three colour settings to enhance your beauty routine.

Completing the luxurious experience, each dressing table comes with a matching round padded velvet stool. CARME HOME ensures that all products available on their website are ready for immediate delivery, offering various payment options and efficient customer service to cater to all your furnishing needs.



Bearaby’s weighted blankets blend self-care with sustainable design to create a natural, drug-free sleep solution. Founded on the principle that good design should be both functional and beautiful, Bearaby’s Cotton Napper is a standout product in the realm of weighted blankets. It’s crafted from soft, organic cotton, ensuring a breathable, comfortable experience all year round.

Each Cotton Napper is thoughtfully hand-knit, offering an evenly distributed weight that naturally enhances sleep. The blanket works by stimulating the production of serotonin and melatonin while reducing cortisol, leading to a relaxed state and deeper sleep. Available in different weights to suit individual needs, a Bearaby blanket should be about 10% of the user’s body weight for optimal effectiveness.

Bearaby’s commitment to sustainability shines through in their use of organic, long-staple cotton. Certified by OEKO-TEX® Standard 100 and Fairtrade International, these blankets are free from harmful chemicals and synthetics, making them a healthier choice for both the home and the environment.

With their chic, chunky knit design, Bearaby’s weighted blankets are not only functional sleep aids but also stylish additions to any bedroom. They offer free shipping, easy returns, and optional payment plans, ensuring a hassle-free shopping experience. For those seeking a serene and sustainable sleep solution, Bearaby’s Cotton Napper is an excellent choice.



SnoreLab is an innovative app for iOS and Android that records and tracks snoring, offering insightful solutions to improve sleep quality. As the number one app in its category, it has aided millions in understanding and managing their snoring. The app features effective algorithms that measure the intensity and duration of snoring, providing users with a unique Snore Score to work on reducing.

Ease of use is a key aspect of SnoreLab. Users simply start the app and place their device beside the bed, with no need for any complicated setup. The app offers clear recordings of snoring, allowing users to listen to samples or even record the entire night. This functionality has seen SnoreLab monitor over 20 million nights of sleep.

SnoreLab is not just about monitoring; it provides valuable information on various snoring remedies and factors affecting snoring. The app’s Trends Area enables users to track their snoring over time and assess the effectiveness of different remedies and lifestyle changes.

Many medical professionals recommend SnoreLab to their patients, using it as a tool to support consultations and track treatment success. Created by Jules Goldberg in 2012 and operated by Reviva Softworks Ltd in London, SnoreLab continues to lead the way in snoring analysis and management apps.