- Passwd is a team password manager built specifically for Google Workspace environments, designed to mirror Google Groups & Users, so access follows your existing structure.
- The company is focused on simplicity, transparency and reducing shared-access chaos in growing teams.
- Stores encrypted data on Google Cloud infrastructure, with the option for customers to choose their own hosting location within the Enterprise plan.
Website: www.passwd.team/
Tell Us About Passwd
Passwd is a password manager designed for teams that run on Google Workspace. It started as an internal tool inside a software development agency that couldn’t find a solution combining strong security with deep Google integration. Most password managers were platform-agnostic, which meant managing users and permissions twice, once in Google, and again inside the password tool. Passwd was built to remove that duplication.
Today, it’s used by companies world wide and the product continues to grow organically without external investment. The focus has always been on making shared password management structurally aligned with Google Workspace without adding unnecessary complexity.
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What Makes Passwd Unique?
A unique aspect of Passwd is the ability to run it on your own Google Cloud project with a straightforward setup. Instead of storing sensitive company credentials on a vendor-controlled infrastructure, organisations can keep their encrypted data within their own Google Cloud environment. Passwd provides the application layer and security framework while the infrastructure and data remain fully under the company’s control.
Passwd is purpose-built for Google Workspace. Instead of introducing a separate identity system, it mirrors Google authentication and Google Groups. That means access to shared passwords follows the same structure as user roles inside Workspace.
When someone changes teams or leaves the company, permissions update automatically. Most business password managers aim to support every possible environment. Passwd chose a narrower path: optimise deeply for Google-first organisations. That focus allows it to stay lightweight, easy to administer, and predictable, particularly for growing teams that don’t want another layer of user management.
Is There A Market For Passwd?
Yes, and it’s growing. Millions of companies worldwide use Google Workspace as their core infrastructure. While Workspace handles identity management well, shared credentials often sit outside that system.
As teams scale, especially across regions and remote environments, managing shared access becomes operationally important. Companies are looking for tools that extend their existing systems rather than introduce parallel ones.
The market for business password management is well established, but there is a specific and expanding segment of Google-centric organisations that prefer native alignment over generic solutions.
Where Can We Find Passwd?
Passwd is available globally as a SaaS or PaaS product through the Google Workspace marketplace.
Companies can learn more or start using it directly at: https://passwd.team.
The team is headquartered in Europe, with a growing customer base internationally.
