Maxine Moon, Founder of Imegamedia

Company: Imegamedia


Business: An end-to-end online finance solution.


imegamedia logo


TechRound’s Tech Leaders of 2022 aims to platform leaders in the technology space and illustrate the depth of talent in the industry. We urge you to celebrate the strides that each individual and company is making in their field, and get inspired!

From the Metaverse and Web3 to SaaS and HealthTech, or EdTech and FemTech to Crypto and Retail, there’s people paving the way in each corner of the technology sector.


About Maxine Moon

Maxine has a background in technology, having previously worked with the likes of JP Morgan in delivery and instruction management. She is a proficient coder, and in 2006 she founded the web design agency TrueInnovation. However, she soon spotted that existing online integration solutions for retail finance products were massively insufficient.

She pivoted from web design to solving the problem of integration, and in 2008 Imegamedia was born. The company developed a solid platform that was able to onboard new lenders with more speed and scale than others in the market, and it quickly saw rapid growth thanks to its extensive capabilities.


About Imegamedia

Imegamedia is a UK-based, end-to-end online finance solution. Over the past ten years, it has become the leading expert in retail finance integrations, working closely with lenders around the world. It is focused on simplifying the online finance integration process for its partners by providing a fast and cost-effective solution, to help lenders, merchants and customers connect with a much quicker time to market.

Imegamedia has rapidly expanded over the past few years, partially spurred by increased ecommerce levels throughout the pandemic. This culminated in its acquisition by Deko in 2021. The two companies shared a commitment to optimising retail finance systems for both merchants and lenders, and Imegamedia’s unparalleled breadth of service enabled an ease of integration across platforms – with 96% of all integrations completed the same day. Imegamedia is committed to designing and implementing innovative systems that will help its partners stay ahead of the competition.


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