Company: Wehype
Website: https://wehype.com/
Business: A gaming influencer agency and platform that uses data-driven technology and expertise to connect brands with billions of gamers worldwide.
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From the Metaverse and Web3 to SaaS and HealthTech, or EdTech and FemTech to Crypto and Retail, there’s people paving the way in each corner of the technology sector.
About Robin Åström
Robin Åström is a Co-founder and CEO of Wehype, an influencer marketing agency and platform specialising in gaming. Having known each other since childhood, playing the iconic first-person shooter game Counter-Strike online, the Wehype founders set up their business.
A recently recognised member of Forbes 30 Under 30 2022, Robin has worked in influencer marketing for nearly as long as the sector has existed, and has previous experience across retail, travel, and gaming.
About Wehype
Wehype is a gaming influencer agency and platform that uses data-driven technology and expertise to connect brands with billions of gamers worldwide, through content creators on platforms like Twitch and YouTube. By providing additional revenue streams to gaming-based creators, Wehype helps major games brands, such as EA, Sega and Ubisoft, as well as non-gaming franchises like HelloFresh and McDonald’s, increase their online presence and sales.
To date, Wehype has forged over 15,000 partnerships between brands and creators, with some creators making up to £130,000 through the platform. Wehype has worked with creators based across 47 countries on over 10,000 sponsored Twitch streams and YouTube videos and increased its revenue by 300% in 2021.
