Company: Chocolate PR
Founder(s): Jo Swann
Chocolate PR is an award winning PR agency established over 15 years ago, after founder Jo Swann built a career working in journalism, media, marketing and PR agencies.
Over the years she has worked with companies of all sizes including the likes of Whistles, NSPCC, learndirect, Marriot Hotels, Yo! Sushi, Dale Carnegie, Skipton Building Society to name just a few, winning many awards along the way.
BUT – a niggling feeling was always lurking, and when you know her you know that that her passion for PR goes further than just ticking a few corporate boxes. What she lives for is helping small businesses, and particularly female entrepreneurs harness the power of PR, so they can tap into it as a cost effective marketing tool – one that many startups feel is out of reach for them.
She believes PR is for all of us, not just the big boys and now hundreds of startups get empowered through coverage in the national press. Facing imposter syndrome head on Jo works with her clients to create confidence in their message, and to craft their story in a way that makes them media friendly.
She’s launched a number of new services over the past 12 months to support startups from her free facebook group -PR You Can Do It, to free webinars, to coaching programmes and online courses.
She’s passionate about knowledge sharing to empower startups to reap the benefits of PR so everyone gets to experience the impact of PR Power, from day 1.
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