Company: Element Communications
Founder(s): Tom Webb
Element Communications specialises in building the brands of fast-growth technology companies, providing media relations, social media management, content creation and visual communications.
The agency was founded in 2019 to be a dynamic partner to fast-growing startups, with a strong belief that incumbent agencies struggle to match the cultural fit the market desires.
Tom Webb, Element CEO says: “Our philosophy is that startups must stand out from the crowd with authentic communications that are impactful, filled with purpose and creative by design.”
Element is trusted not only by startups, but the VC and investment firms that facilitate their growth, who partner with Element to accelerate their ambitious objectives. For example, the agency represents Capita Scaling Partner, part of the FTSE 250-listed firm Capita, and is the preferred partner to the startups within its portfolio. This includes Level Financial Technology and London Dynamics.
Another landmark client is Granahan McCourt Capital, a private investment firm focused on technology, media and telecommunications, whom Element represents alongside the brands it invests in.
Nina Pepper, CMO at fintech startup Divido says: “In Element Communications, we have found a partner who intimately understands the culture of fast-growth technology businesses and has the knowledge, experience and relationships to help expand our business.”
Clients are typically executing ambitious growth strategies, from entering new markets, to funding rounds. Element represents a host of the UK’s most successful startup technology firms appearing on recognised industry lists such as the Sunday Times Tech Track and Deloitte Fast 50. This includes Divido, which this month closed a $30m Series B funding round and Cennox, a leading provider of integrated services and solutions to the financial, retail and transportation industries.
Despite challenging conditions for the PR industry brought about by the Covid-19 pandemic, Element has bucked the trend by achieving incredible growth through its entrepreneurial mindset and understanding of the what startups need to achieve their goals.
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