Over the years, Germany has established its name as a powerhouse for innovation and entrepreneurship. The country has created a favourable environment for startups to thrive, from industries such as SaaS to healthcare and even DeepTech.
Why Do People Choose Germany For Their Startups?
There are many reasons why people choose to start businesses in Germany. One reason is the fact that Germany has a very strong economy due to its focus on exports and innovation.
Another reason is that Germany is home to many world-class universities and an excellent workforce, making it easy to attract top talent.
There are also numerous ways to get investment to support your startup. When it comes to securing funding in Germany, venture capital funds aren’t the only game in town for new businesses. There are plenty of public funding options available that entrepreneurs and business owners can tap into.
Apart from the supportive nature and perfect location, Germany is a beautiful country that offers a good work-life balance—something people value. That is why many people choose to start a business and live in Germany.
10 New Startups In Germany
Some of these startups show great potential to reach unicorn status. Here are 10 new startups that are worth knowing:
1. Taktile
TakTile is a SaaS and fintech startup that was established in 2020 in Berlin by Maik Taro Wehmeyer and Maximilian Eber.
They’ve created a decision engine platform designed to streamline, scale, and maintain machine learning models. Their technology makes it easy to monitor how models are performing and spot any errors, all while providing proactive alerts. This helps speed up the adoption of AI and machine learning tools, allowing data science teams to swiftly build, run, and fine-tune automated risk decisions without needing engineering support.
2. Avelios Medical
Avelios Medical is a medtech startup that was established in 2020 in Munich by Christian Albrecht, Nicolas Jakob, and Dr Sebastian Krammer.
They have developed a fully modular healthcare platform that aims to enhance patient care. Their platform is designed to support all staff in their daily tasks while also fostering the development and implementation of innovative solutions like artificial intelligence, big data, telemedicine, patient apps, and wearables. This approach is set to revolutionise healthcare research, allowing hospitals and clinics to streamline and enhance their processes.
The company recently raised €30 million in February 2025.
3. Lanch
Lanch is a food tech startup that was established in 2023 in Berlin by Jonas Meynert, Nono Konopka, Kevin Kock, and Dominic Kluge.
A virtual kitchen platform designed to help food brands thrive in the digital world, Lanch’s mission is all about maintaining top-notch quality, fostering partnerships, and delivering fresh ingredients. They connect the culinary expertise that drives the food industry, empowering restaurant owners to boost their revenue from existing kitchens while serving up delicious, high-quality meals.
4. Deepoi
Deepoi is an IT and SaaS startup that was established in 2023 in Berlin. Deepoi is on a mission to create an IT operating system that makes everyday challenges easier for small and medium-sized enterprises (SMEs). This includes everything from onboarding new employees to managing cybersecurity and devices.
Imagine a platform that brings together and streamlines your IT workflows, paired with on-demand expert support. It offers visibility, security, and peace of mind, all while being budget-friendly. The company has already raised €9 million to improve its platform, which is designed to streamline IT operations for small businesses all over Europe.
5. Flower Labs
Flower Labs is an AI and machine learning startup that was established in 2020 in Hamburg by Daniel J Beutel, Nicholas Lane, and Taner Topal.
The company has developed a learning framework platform that aims to make federated approaches accessible to everyone. Their platform is designed to work seamlessly across various operating systems and hardware, making it ideal for diverse edge device environments. This allows for effective analytics and evaluation, giving users the ability to engage with real-world scenarios involving multiple clients. Plus, it harnesses the power of machine learning and shifts computation closer to the data.
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6. Bees & Bears
Bees & Bears is a cleantech and fintech startup that was established in 2023 in Berlin by Jakob von Egidy and Marius Schondelmaier.
This green financial technology company is working to channel capital into the green economy. It provides financing services to customers who are producers and vendors of clean technology. By doing so, it empowers manufacturers, installers, and system integrators to offer their products through rental and instalment purchase options, ensuring that manufacturers and sellers receive the full payment amount directly.
7. ECO Group
ECO Group is a sustainability and e-commerce startup that was established in Bad Homburg in 2019 by Thomas Nehfischer and Christoph Schwerdtle.
This green financial technology company also aims to channel capital into the green economy. It provides financing services to customers who are producers and vendors of clean technology. By doing so, it empowers manufacturers, installers, and system integrators to offer their products through rental and instalment purchase options, ensuring that manufacturers and sellers receive the full payment amount directly.
8. Cello
Cello is a SaaS startup that was established in 2022 in Berlin by Stefan Bader and Robert Coletti.
The operator of a comprehensive referral platform, Cello aims to empower businesses by leveraging their users and partners to fuel significant growth. The company makes it easy for any SaaS product to be shared and discovered with just a few clicks, allowing users to spread the word about the products they truly love.
9. 3D Spark
3D Spark is a manufacturing and SaaS startup that was founded in 2021 in Hamburg by Dr-Ing. Arnd Struve, Dr-Ing. Fritz Lange, and Ruben Meuth.
3D Spark is a software platform designed to help identify parts that can be produced more affordably, quickly, efficiently, or sustainably through 3D printing. The 3D Spark solution offers accurate cost calculations, optimisation of part orientation, a robust analysis core, and a variety of other features. Their goal is to enhance the efficiency of industrial components and assembly production.
10. Benta AI
Benta AI is an AI technology startup that was founded in 2023 in the Ruhrgebiet.
Benta AI is all about harnessing the power of AI-driven solutions, although the specifics of what they offer are still coming to light. Recently highlighted in posts on X, they’re riding the wave of digital transformation happening in the Ruhrgebiet, alongside innovative startups like Plantforge and Simplyfined.