Deliveroo is the latest company to help tackle food poverty this winter.
Deliveroo’s Mission
Deliveroo, the online food delivery service, has committed to help the Food for London Now Project. They have contributed food supply as well as money and industry expertise in order to help open London’s largest social “dark kitchen”. They have donated £50,000 in order to support the appeal. In this dark kitchen, meals will be made for delivery around London. So far, they have opened 32 Deliveroo “dark kitchens” allowing established restaurants to extend their menus to other areas.
Final Push for Charities
Food poverty is an ongoing problem in London, something worsened still by the coronavirus pandemic. The latest figures reveal that charities need to deliver an extra 2.25 million meals across the next 2 months to prevent Londoners from going hungry this winter, with a further nine million meals in 2021. As part of the Let’s Feed London Now campaign, Deliveroo will be assisting the Evening Standard and The Independent to deliver food directly to 1,000 Londoners daily.
Co-Op and The Felix Project
This is not the only philanthropic contribution of Deliveroo. They have recently announced their partnership with the Co-op and The Felix Project to help deliver 20,000 free meals to vulnerable London-based families by the end of 2020. Deliveroo is working hard to tackle the serious food poverty problem in London.
CEO and Founder of Deliveroo, Will Shu, says “ We want to play our part in supporting families in need and we are committed to working with our partners to provide food to families this Christmas.
Fresh Fruit and Vegetables
In another recent development, Deliveroo has partnered with Sheringhams, a Covent Garden-based grocers, in order to deliver thousands of fresh fruits and vegetables to vulnerable families across the capital.
Core Values
Deliveroo are setting a fantastic example to other companies, proving that their ethics are not merely lip service but something that they are actioning. They have further demonstrated their charity in other areas with their support for the NHS. Aside from their actions against food poverty, Deliveroo has donated £200,000 to two London-based NHS trusts on behalf of their customers as a way of recognising their efforts during the pandemic.
