Startup of the Week: STPL

  • STPL was founded by David Biren, Jacob Biren, Alex Schimmel & Benjamin Schimmel.
  • The startup is helping to make luxury basics accessible to all.
  • STPL works closely with ethical factories to create pieces that fit perfectly, while being made to last.

Website: https://stplwear.com/

 

STPL logo

 

What Is SPTL?

 
STPL is a clothing brand who makes it their mission to source the world’s finest materials to deliver exceptional basics that will make you feel anything but basic.

“We are committed to offering luxury products following ethical practices at an affordable price tag. We are proud to have achieved affordability that rivals many brands with a similar commitment to exceptional material, craftsmanship and sustainability.”

 

Who Founded STPL?

 
STPL was founded by David Biren, Jacob Biren, Alex Schimmel & Benjamin Schimmel. On their website, they emphasise their commitment to creating beautiful staple pieces that are made well and to be worn with purpose:

“We have taken a stand. A stand for impeccable craftsmanship.
The best materials, sourced with integrity.
Basics that withstand the test of time.
And every adventure you will have.
By cutting out middle men we make these luxury basics accessible to all.”

 

What Materials Does STPL Use?

 
STPL use Pima Cotton in the manufacturing of their clothes. This is because Pima and Egyptian cotton have longer cotton fibres, creating a premium fabric that is luxuriously soft and incredibly strong. In fact, Pima cotton is known as The Silk of South America, for its softness and silky appearance.

“Our Oxford shirts have been crafted from an incredible Italian Oxford fabric which we sourced from a region in Italy famed for it’s fabric spinners. Milanese fabric spinners have a vast and rich heritage when it comes to creating Oxford fabric, it is this we have tapped into to create a shirt which is fit for champions.”

 

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Why Was STPL Founded?

 
STPL was founded as a result of their belief that the clothing men wear on rotation should be created with as much care and attention to detail as their tailored suits. They believe that basics should stand the test of time, be comfortable enough to wear every day and be beautifully crafted for additional style.

“We started with the foundation of every man’s wardrobe. Rooted in a classic style that’s all your own. Dressed down. Suited up. Worn with purpose.”

 

Is STPL Ethical?

 
STPL’s approach to fashion fuses a luxury mentality with conscious values. Being ethical is a duty at STPL and they strive to create amazing products with the least amount of impact on the environment. Every resource they use is considered with the planet in mind and they are constantly evolving and finding new ways to be green.

STPL are committed to offering luxury products following ethical practices at an affordable price tag. Each STPL product represents an investment into the future by eliminating fast fashion and the damage it causes.

“We work closely with ethical factories to create pieces that fit perfectly, while being made to last. Providing a better life for the people who make them. Without causing unnecessary harm to the planet.”