10 Fresh Startups Disrupting New York’s Scene

NYC is the ultimate playground for start-ups, with its vast consumer market and endless opportunities. New York boasts a diverse culture and various industries, paired with a vast talent pool and substantial venture capital. This combination makes New York an exceptionally special place for start-ups to launch and thrive. Multiple start-ups across various niches can be found in the Big Apple—from technology to e-commerce. Here are 10 start-ups to keep an eye on in 2025.

 

Why Is New York City a Popular Place For New Startups?

 

New York is one of the largest economies in the world, ranking 9th with a GDP of almost $2 trillion. This level of GDP provides a wealth of opportunities and an ecosystem that nurtures start-ups to potentially thrive.

What makes New York City truly special is not just its location or skyline, but the unique blend of dreamers and doers. The experience and diverse backgrounds of the city’s talent pool set it apart from other major US cities.

Beyond Wall Street, New York is a $147 billion start-up ecosystem that enables start-ups to compete with hubs like Silicon Valley.

 

 

10 New Startups In New York To Look Out For In 2025

 

New York is home to major start-ups in industries ranging from AI to fintech and healthcare. It also boasts 146 unicorns, many of which are investing heavily in AI and fintech. Here are the top 10 most exciting new start-ups in New York:

 

1. Galileo

 

 

Galileo is a 2022 healthcare start-up transforming the delivery of medical care. Its core mission is to combine digital platforms with on-the-ground services, offering 24/7 access to doctors via voice, video, and chat. In 2024, the company secured significant Series B funding of $45 million through Scale Venture Partners. The company now boasts a total funding of $68 million, led by Scale Venture Partners, Premji Invest, Databricks Ventures, and ServiceNow Ventures.

Galileo is set to become a very successful start-up, having already signed six Fortune 500 companies. Its success is also evident in its 834% revenue growth since the start of 2024.

 

2. Kindbody

 

Kindbody is a start-up offering accessible fertility, gynaecology, and wellness services to women across the US. It provides both in-person and virtual care for IVF and gynaecology services. Kindbody opened its New York flagship in 2019.

Women’s fertility and health are the cornerstone of Kindbody’s mission. In June 2021, the company raised $62 million in a Series C funding round. By 2025, Kindbody has expanded to 25 different locations.

 

3. Brigit

 

 

Brigit, founded in 2017, is a fintech start-up offering a personal finance app that provides guidance and helps users track their money and expenses until their next payday. Its core mission is to enhance financial health.

Brigit was recently featured in Forbes Fintech 50 2022. In December 2024, it was acquired by Upbound Group for between $325 million and $460 million.

 

4. Runway

 

 

Runway is an AI-powered platform offering tools for video and image production. This media-tech solution aims to make content creation more accessible and manageable for creatives. Founded in 2018, Runway recently secured a significant investment of $141 million in a Series C round.

It is an incredibly exciting start-up emerging from New York’s tech scene.

 

5. Iota Intelligence

 

 

This New York start-up uses AI to enable data-driven decision-making in business. It helps organisations gain a competitive edge by optimising operations and uncovering valuable insights.

This recent start-up is having a big impact on the tech scene and is becoming a leader in analytics and business intelligence.

 

6. Coast

 

Founded in 2020, Coast offers fleet management enhanced by smart financial tools. The company aims to simplify fleet operations, improve confidence in logistics, and save businesses money.

Coast’s tools automate manual processes, implement spend controls, and monitor expenses—helping to increase profit margins and lower costs. It received $40 million in Series B funding through Crunchbase, just four months after securing an initial $25 million investment.

 

7. Calibrate

 

 

Founded in 2019, Calibrate is a health and wellness start-up offering personalised programmes for weight loss. It is a cornerstone in obesity treatment, providing clinician-led, outcome-based care.

Investors such as Founders Fund, Tiger Global Management, and Forerunner Ventures have invested nearly $128 million in the company. Weight management continues to be a high-demand market, making Calibrate one of the most exciting start-ups to follow in 2025.

 

8. Lili

 

Lili is a fintech and neobanking startup that was founded in 2018.  The startup managed to raise almost $80 million in a series B funding round.

Lili is a neobank that’s all about empowering business owners and freelancers with personalized mobile banking solutions. Their easy-to-use app makes managing finances a breeze, offering features like expense tracking, tax tools, and even early access to funds.

 

9. Ramp

 

 

Ramp is a fintech start-up revolutionising corporate finance. Founded in 2019, it offers an all-in-one financial operations platform aimed at saving businesses both time and money.

In March 2025, Ramp announced that new and existing investors have purchased $150 million in Ramp secondaries from employees and early investors, most recently valuing the company at $13 billion.

Ramp’s evolution into a comprehensive system of operations for finance teams has driven strong results. Ramp has saved customers $2 billion and 20 million hours to date, and now powers over $55 billion in annualised payment volume across card transactions and bill payments, up from $10 billion in January 2023.

 

10. Flowcarbon

 

 

Founded in 2021, Flowcarbon operates a blockchain-based platform to offset carbon footprints. The start-up aims to scale carbon removal projects through tech innovation, project development, and structured financial products.

By allowing users to track their carbon footprints, Flowcarbon is paving the way for a more sustainable future. As sustainability becomes an increasingly vital industry, this start-up is setting the standard for combining environmental impact with cutting-edge tech.